The PGA Tour social media policy cancelled another viral video
The PGA Tour doesn't want you to see things you're interested in seeing, example #1,000,000. (UPDATE: it's back, sort of.)
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PGA Tour commissioner doesn’t sound eager to lessen commercial load
Why does the PGA Tour force players to be media messengers for big changes?
LIV Golf posts dismal rating for CW debut
At a certain point the product has to be worth watching. LIV isn't there yet, and it's honestly not close.
Max Homa’s emotional press conference shows the right kind of caring
It's hard for Max Homa to get even more likable, but here we are.
Netflix’s Full Swing only works when it isn’t trying to make the PGA Tour seem cool
What’s the point of the PGA Tour social media policy?
Facing a real external threat, the PGA Tour has maintained a steadfastly stupid approach to content sharing.
CBS debuted tech that predicts where a golf shot lands
It worked really well, and that might actually be...a bad thing?
Max Homa: ‘Change is coming’ to the way golf is televised
"I want golf to be great for the fans because I am a fan of the game and I want people to keep watching golf both selfishly and just as another one of them."
CBS debuted a live mic hole with Max Homa and it was predictably awesome
We've been begging for this for years.
Rory McIlroy had the perfect reaction to a ridiculous Patrick Reed question
Patrick Reed flipped a tee at Rory McIlroy after a spurned handshake, despite Reed serving Rory with papers on Christmas Eve.
Trevor Immelman on working with Jim Nantz, advice from Charles Barkley, and green jacket rules
The former Masters champion spoke to Awful Announcing about everything from on-course prep to Augusta National tailoring.
The market just told us how relevant LIV Golf is right now
LIV finally got an American television deal, but the potential for a deal may have been better for business than the reality.
