Estimate suggests Nielsen’s out-of-home undercounting cost networks a minimum of $350 million
This is not good news for the embattled Nielsen service.
Ratings News
The NFL’s Divisional Round ratings were predictably impressive
Great games and big names led to a huge weekend for NFL ratings.
A whole lot of people in Kansas City watched Chiefs-Bills, as you’d expect
People like to watch football.
21 of 32 NFL teams saw local ratings increases, but Texans, Giants, Bears, Seahawks and more saw big drops
Houston saw an 18 percent drop, while Chicago, Seattle, and the Giants all saw 14 percent drops.
Over 41 million people watched 49ers-Cowboys, the NFL’s most-watched Wild Card game in seven years
All in all, a strong weekend for the NFL.
NBC will test a Nielsen competitor for the Super Bowl and the Olympics
NBCUniversal reportedly hopes to use the data for spring upfront sales.
Houston Astros were referred to as “Cheaters” in Nielsen’s Top 100 Telecasts of 2021 list
"Atlanta vs. Cheaters" was a surprising entry on Nielsen's list.
Nielsen admits to undercounting “out-of-home” viewers for more than a year
TV executives were already sour on Nielsen. That sentiment isn't likely to change now.
The NFL’s trio of Thanksgiving games were the league’s most-watched since 1998
Another huge Thanksgiving for the NFL.
CBS says Raiders-Cowboys Thanksgiving game averaged 38.5 million viewers, highest NFL regular-season audience since 1990
The Cowboys have been involved in several high ratings points this year, but this one really stands out.
World Series concludes with disappointing Game 6 viewership, series finishes as second least-watched ever
The Game 6 blowout did not result in the ratings spike that was hoped for.
2021 World Series finally ticks above 2019 in Games 4 and 5, though still second least-watched ever
The World Series is finally coming close to 2019's numbers.
Through two games, 2021 World Series up from 2020, still clocking in as second least-watched ever
World Series viewership for this year has crossed a very low bar.
