Oklahoma City Thunder strike unique local media deal
The Oklahoma City Thunder are trying a unique local broadcast strategy of being everywhere all at once for fans to tune in.
The Oklahoma City Thunder are trying a unique local broadcast strategy of being everywhere all at once for fans to tune in.
Now that LeBron James is officially a member of the 76ers, we can start to piece together what the NBA's Christmas Day lineup might be.
The Thunder averaged 1.8 million local viewers in the 2025-26 regular season.
The epic Game 7 between the San Antonio Spurs and Oklahoma City Thunder was the most watched NBA conference finals game since 2016.
"Now, we have Mike (Tirico) and Vic (Wembanyama) for the next 20 years, synonymous with each other."
Bob Costas also narrated a montage.
""It's awful. No one talks basketball anymore.... We're going to really dumb the NBA down to that? It's actually sickening."
"When people can't attack the argument, they attack the messenger."
"Help me, I've fallen, and I can't get up."
"The deodorant that covers all stink is winning,"
"They're a really, really good team."
"Watching this style of play is not like watching Steph [Curry]; it’s not like watching Michael Jordan. It’s just not."
Underdog created "Unethical Hoops," an Operation-esque game mocking SGA's efforts to draw fouls.
"Narrative don't win championships."
"They're all morons."
The NBA has fined players for not making themselves available to reporters following playoff games.
For the first time since 1999, the New York Knicks are headed to the NBA Finals. The hysteria...
"NBC gives you the numbers they want to give you to make it seem like they're doing a better job."
"They're pissing me off... You've got these clowns on TV talking about, 'Oh, they're going to hurt poor Wemby.'"
"There are times when I watch OKC play, I don't feel like they respect the process of the game."
The game peaked at 12.2 million viewers between 10:45 and 11:00 p.m. ET.
"They've set a tone for the culture for the rest of the league to be about each other."
"I'm not sure if it was good, to be honest."
The Spurs-Thunder series began with a ratings record as the 2OT classic was the most-watched opening game in the West Finals ever.
"The op-ed has been removed, and we deeply regret any distress this may have caused."
"Nothing that we see here in this series in the Eastern Conference is going to approach last night."
In spite of his playoff career high in points, Alex Caruso did not appreciate the spotlight of the NBC cameras.
"WEMBANYAMA! HE'S UNBELIEVABLE, FOLKS! HE'S UNBELIEVABLE!"
Not the way NBC wants to start in its return to the NBA conference finals for the Spurs-Thunder series.
Always find the local angle, we suppose.
The television details for the NBA's Eastern Conference Finals and Western Conference Finals.
"It's Sunday, Shams. Go to brunch, you nerd. Come on!"
"Don’t blame Shams. Blame whoever told him."
"I hated it. Every single moment of it... You have to address it... The officials gotta have some level of accountability."
"S--- happens. My bad."
"That's an absolute flop. I hope they don't give him this call, because we need to get rid of the flops."
"It's become the central point of his game, and the NBA is the sport with the most creative, artistic athletes, right?"
"There was enthusiasm from the start about trying to tell the story" about the Thunder's relationship with Oklahoma City.