Disney reportedly seeks $10 million for 30-second ads in Super Bowl LXI
Advertisers are pushing back at the $10 million ask for a 30-second Super Bowl LXI spot.
Advertising News
NFL says no to prediction market commercials during Super Bowl
Sports betting companies like FanDuel and DraftKings will still air ads.
Paramount to debut live programmatic ad sales during UFC, other ‘marquee sporting events’
The tech will debut for UFC 324 on Saturday.
Malik Nabers mocks his injury’s fantasy football impact in new IHOP ad
"I wasted my first-round pick on you!"
Dodge finally removes Drew Allar from truck commercial
Drew Allar, this NIL deal is no longer for you.
Bill Simmons calls new LeBron James Nike ad a ‘full-fledged yikes!’
The ad proclaims James 'The Forever King.'
Commercials during NFL games ’23 times more effective’ than other ads, per report
Sunday afternoon ads are selling for over $1 million for a 30-second spot.
Fox completely sells out MLB All-Star Game ad inventory
The network was reportedly sought between $750,000 and $800,000 for a 30-second spot.
LSU looking to sell jersey ads
"We don’t have this as some crazy, NASCAR-like situation."
Tom Brady, Steph Curry, Naomi Osaka and other FTX celebrity promoters have most claims against them dismissed
The lawsuit here now won't have most of its claims apply to these "celebrity promoters."
NBC to sell spinoff Versant’s ads for two years
It's unclear if the partnership will extend beyond then.
Market volatility could prove death knell for linear TV
Live sports might be its only saving grace.
How a broadcast mention of Richie Saunders’ Tater Tots connection led to ‘unique opportunity’ of Ore-Ida NIL deal
Warner Bros. Discovery to lose $1.1 billion in advertising without NBA
The company will lose its NBA rights following this season.
NHRA posts clip of Bob Tasca cutting promo on ‘fake news network’ Fox over IndyCar ‘fastest’ ads
"I didn't think it was Fake News Network on Fox!"
Unrivaled is featuring commercial-free quarters
The first and fourth quarters of games are being shown commercial-free.
How Medium Rare took Sports Illustrated, Shaq, and Guy Fieri’s brands to the public at Super Bowl LIX
Luka Dončić’s Lakers’ debut saw Gatorade, Nike, the team, and the fans go all-out
From big brands to ESPN, team, and fans' moves, Dončić's L.A. debut drew a ton of attention.
Pat McAfee stars in Super Bowl commercial for girls’ flag football initiative
McAfee might have a future as a school principal... or an actor.
Lil Wayne addresses his NFL snub for Kendrick Lamar in Super Bowl ad airing in New Orleans
Lil Wayne turned his annoyance at this snub into a local Super Bowl ad.
Ricky Williams and Calvin Johnson mock Roger Goodell in Jeeter/National Lampoon Super Bowl-adjacent cannabis short
A video from Jeeter and National Lampoon released Sunday involves Ricky Williams, Calvin Johnson, and a shot at Roger Goodell.
Fox reportedly secures record ad revenue for Super Bowl LIX
The network has reportedly sold a double-digit number of 30-second spots for more than $8 million a pop.
State Farm pulls Super Bowl ad amidst criticism surrounding Los Angeles fires
State Farm has been heavily criticized in the wake of the fires.
The Pop-Tarts Bowl saw a resurrected mascot, mascot combine drills, and Cole Cubelic in a costume
The Pop-Tarts Bowl interrupted its tribute video to last year's mascot with that mascot's resurrection.
