Seton Hall-Indiana State was most-watched NIT Championship since 2010
Per ESPN, NIT viewership was 18% from the previous year and was the most-watched NIT since 2016.
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Caitlin Clark, Iowa smash another NCAA Tournament viewership record in West Virginia win
The game delivered the third-biggest audience for any women's tournament game in 20 years.
The NCAA Tournament’s first full day was its most-watched in a decade
Led by Oakland's upset of Kentucky, March Madness' first full day drew strong numbers.
NCAA Tournament ad sales strong despite last year’s ratings drop, execs talk matchups’ importance
NCAA Tournament First Four viewership up double digits from 2023
The First Four set the 2024 NCAA Tournament off to a hot start.
Can a women’s championship game with Caitlin Clark outdraw men’s final viewership?
"I think that is a legit possibility."
ESPN has most-watched women’s college basketball season in 15 years
All of ESPN's networks saw multi-year highs for women's college basketball coverage this season.
Creighton vs. UConn was the Big East’s most-watched game in FS1 history
The top-ranked Huskies' trip to Omaha proved significant, as more viewers poured in for this game than any before.
UConn’s win over San Diego State is record-low for NCAA Tournament title game
The title game was a viewership dud.
LSU’s win over Iowa is most-watched women’s college basketball game ever
The NCAA Women's Tournament ends with a truly staggering audience.
NCAA Women’s Tournament Sweet 16, Elite Eight draw record audiences on ESPN platforms
The NCAA Women's Tournament is a smash hit for ESPN.
NCAA Women’s Tournament First Round viewership up 27% from last year
The NCAA Women's Tournament is doing well for ESPN.
North Carolina’s Final Four win over Duke was most-watched men’s semifinal since 2017
The 16.3 million average audience for UNC-Duke by fast nationals and streaming metrics is expected to go up even further once out-of-home viewing is factored into the final TV numbers.
Michigan-Ohio State drew CBS’ largest regular-season college basketball numbers since March 2019
An average of 2.63 million viewers watched Michigan beat Ohio State Sunday.
NCAA Tournament ratings remain strong through Elite Eight, but Final Four could disappoint without Duke
The NCAA Tournament ratings have been up so far, but how much of that is from fans only interested in Zion Williamson and Duke? We'll find out in the Final Four.
UNC-Duke pulls highest cable basketball overnight since 2018 NBA playoffs, highest ESPN regular season CBB rating in 11 years
This was the fourth-highest basketball rating of any kind this season, behind only ABC's Christmas Day NBA triple-header.
Virginia-Duke averaged 3.7 million viewers on ESPN, the most-watched college basketball game this season on any network
The Virginia-Duke audience peaked at 4,980,000 viewers for the final minutes, a nice lead-in to the UFC Fight Night prelims.
