Bally Sports North’s Twins-Rays broadcast invaded by Treasure Island advertising glitch
That's one way to disguise all the bad strike calls we've seen recently.
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Nutrabolt CMO Rajaa Grar talks C4 Energy athlete partnerships, and why “social media is a cornerstone” of those deals
"Social media has woven itself into our daily lives, and is truly a powerful tool of self-expression for our athletes as well as for our fans."
Turner officially announces details of The Match with Tiger, Phil, Tom Brady, and Peyton Manning, and TNT ad slots are already sold out
The Match: Champions for Charity will take place Sunday, May 24 at 3 p.m. Eastern, and it will be aired across TNT, TBS, truTV and HLN.
The weirdest Michael Jordan and Scottie Pippen commercials
Scottie Pippen's Mr. Submarine commercial probably wouldn't have been cleared for television in 2020.
Fox Sports has let some advertisers out of ad commitments, is discussing what a compressed winter sports schedule might look like
"We’re not making them stay on the air. We’re hearing that they want to be back on the air and they want their businesses to be restored, but we have to work with them and that’s what we’re doing."
NFL ad pricing is up 5 to 10 percent year over year, a rebound from 2018’s declines
Improved 2018 regular-season ratings likely played a role here.
The A’s ran a “Rooted In Oakland” ad in an Australian newspaper, where that translates as “Fucked In Oakland”
"Root: A Kiwi/Australian slang that is used in place of the more commonly used term 'fuck.'"
DAZN looks to replace traditional, repetitive sports advertising with sponsored content and product placement
Anyone who has ever watched a football game on WatchESPN will tell you that the least appealing part...
Fox and Wieden+Kennedy debut “Now It’s A Game” Thursday Night Football ads, focused on how “good” their matchups are now
The new ads hype up the schedule with lines like "Man, these games are good!" But are they really?
Nike considered dropping Colin Kaepernick before changing course to feature him, with Wieden+Kennedy pushing for that move
Some Nike execs reportedly wanted to cut ties with Kaepernick after he didn't land a new NFL deal, and they almost did.
ESPN head of ad sales Ed Erhardt is retiring, Disney’s Rita Ferro will pick up his duties, a further shift of power from...
Erhardt's ad sales responsibilities will go to Disney's Ferro, a further sign of increased Disney-ESPN integration.
While Fox World Cup ratings fell, the English-Spanish ratings gap grew; ad spend data also shows language divides
The English-Spanish adults 18-49 ratings gap grew from 26 percent (in 2010 and 2014) to 40 percent this year.
ESPN launching new global ad campaign “Life Needs Sports”
Can "Life Needs Sports" reach the heights of "This is SportsCenter"?
