A New York Times earnings report indicates some of their strategy with The Athletic.
Apr 5, 2019; San Francisco, CA, USA; San Francisco Giants broadcast announcer Jon Miller walks on the field before the game between the San Francisco Giants and the Tampa Bay Rays at Oracle Park. Mandatory Credit: Darren Yamashita-USA TODAY Sports
"It seems like [the newspaper industry] has already died."
NEW YORK – APRIL 21: The New York Times logo is seen on the headquarters building on April 21, 2011 in New York City. The New York Times profits fell 58 percent in the first quarter of 2011. (Photo by Ramin Talaie/Getty Images)