Notre Dame-Ohio State was the seventh-most-watched regular-season CFB game in the last five years
The 10.5 million viewers here was a giant audience number for ABC.
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ESPN launches ‘The Greatest Story Ever Played’ CFB ad campaign: ‘There are a million great college football stories.’
"A great story needs an opening that sucks you in, a middle that won't let go, and a mind-blowing, nail-biting ending that has you hanging on every snap."
