Awful Announcing
"The docuseries has become the most-viewed G League partnered content series of all time, proving our campaign messaging is already resonating with key audiences."
The Break hit the difficult target of featuring someone before they come to wide attention, then using that relationship well for extra access around something that got the subject wide attention.
"We're especially proud to bring attention to our talented players and share the unique stories of our league through this new docuseries and to watch them grow into future draft picks and NBA stars."
