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Ratings News and Notes

  • There were ups and downs from last year’s editions for the various auto races that took place during the weekend of Sep. 30-Oct. 1.

    Experiencing increases from last year: NBCSN’s NASCAR Xfinity Series’ The I’m Not Writing The Sponsor of This Race 200 from Dover on Sep. 30 — up 214 percent (829,000 viewers vs. Oct. 1, 2016 on CNBC: 387,000 viewers): FS1’s NHRA Racing’s NHRA Midwest Nationals from St. Louis on Oct. 1 — up 10 percent (299,000 viewers vs. Sep. 25, 2016: 273,000 viewers); NBCSN’s F1 Racing’s Grand Prix of Malaysia on the late night of Sep. 30 — up 24 percent (287,000 viewers vs. Oct. 1, 2016: 231,000 viewers)

    Experiencing declines from last year: NBCSN’s NASCAR Monster Cup Series’ Apache Warrior 400 on Oct. 1 from Dover — down 20 percent (2.047 million viewers vs. Oct. 2, 2016: 2.558 million viewers); FS1’s NASCAR Camping World Truck Series’ Las Vegas 350 on FS1 on Sep. 30 — down 9 percent (408,000 viewers vs. Oct. 1, 2016: 447,000 viewers).

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NBCSN Top 25 (and Select) Programs

NBCSN ratings for September 25-October 1, 2017
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), NBCSN is down 30 percent (132,000 vs. 189,000) from one week earlier and up 63 percent (132,000 vs. 81,000) from the same week one year ago (September 26-October 2, 2016).

In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), NBCSN is up 19 percent (168,000 vs. 141,000) from one week earlier and up 8 percent (168,000 vs. 156,000) from the same week one year ago (September 26-October 2, 2016).

Viewership averages for the following NBCSN programs of the week:

  • “Pro Football Talk AM” (Sep. 25-29): 18,000 (7,000 adults 18-49)
  • “Dan Patrick Show” (Sep. 25-29): 57.000 (13,000 adults 18-49)
  • “NASCAR America” (Sep. 25-29): 102,000 (17,000 adults 18-49)

NASCAR Monster Cup Series Practice: Dover (CNBC, Sep. 30 10:30-11:30 a.m.): 86,000 viewers (25,000 adults 18-49)

NASCAR Xfinity Series Qualifying: Dover (CNBC, Sep. 30 11:30 a.m.-12:30 p.m.): 122,000 viewers (21,000 adults 18-49)

NASCAR America: Practice/Qualifying: Dover (CNBC, Sep. 30 12:30-1:00 p.m.): 102,000 viewers (9,000 adults 18-49)

NASCAR Monster Cup Series Practice: Dover (CNBC, Sep. 30 1:00-2:00 p.m.): 143,000 viewers (31,000 adults 18-49)

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Fox Sports 1 Top 25 (and Select) Programs

FS1 ratings for September 25-October 1, 2017
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), FS1 is down 14 percent (305,000 vs. 354,000) from one week earlier and up 58 percent (305,000 vs. 193,000) from the same week one year ago (September 26-October 2, 2016).

In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), FS1 is down 8 percent (143,000 vs. 156,000) from one week earlier and up 28 percent (143,000 vs. 112,000) from the same week one year ago (September 26-October 2, 2016).

Viewership averages for the following FS1 programs of the week:

  • “First Things First” (FS1 Sep. 25-29): 40,000 (21,000 adults 18-49)
  • “Skip & Shannon: Undisputed” (FS1 Sep. 25-29): 158,000 (83,000 adults 18-49)
  • “The Herd” (FS1 Sep. 25-29): 121,000 (66,000 adults 18-49)
  • “Speak For Yourself” (FS1 Sep. 25-29): 89,000 (38,000 adults 18-49)
  • “NASCAR Race Hub” (FS1 Sep. 25-28): 148,000 (27,000 adults 18-49)
  • “MLB Whiparound” (FS1 Sep. 25-29): 67,000 (22,000 adults 18-49)
  • “TMZ Sports” (FS1 Sep. 25-29 late night): 51,000 (23,000 adults 18-49)
  • “TMZ Sports Weekend” (FS1 Late Sep. 30/Early Oct. 1 5:09-5:39 a.m.): 45,000 (15,000 adults 18-49)

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Fox Sports 2 Top 25 (and Select) Programs

FS2 ratings for September 25-October 1, 2017
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), FS2 is down 27 percent (27,000 vs. 37,000) from one week earlier and down 51 percent (27,000 vs. 55,000) from the same week one year ago (September 26-October 2, 2016).

In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), FS2 is down 14 percent (19,000 vs. 22,000) from one week earlier and down 17 percent (19,000 vs. 23,000) from the same week one year ago (September 26-October 2, 2016).

Source: Live+Same Day data, Nielsen Media Research

About Douglas Pucci

Douglas Pucci is a contributor to Programming Insider and blogger at Son of the Bronx.

  • “The I’m Not Writing The Sponsor of This Race 200”???

    What’s the matter with “Use Your Melon, Drive Sober 200”? It’s a very important public service announcement.