As hard as it is to believe at times, there are people who don’t watch sports. The percentages as to how many people that is though might come as a surprise.
Leave it to an ESPN site to provide these statistics. The fine people at FiveThirtyEight and ESPN research have crunched the numbers and found that 7 percent of all men between the third quarter of 2013 through the third quarter of this year didn’t care to watch sports. That breaks down to 1 in every 14 men. They don’t watch casually, don’t enter any fantasy leagues, don’t provide a bracket to NCAA Tournament office pools, don’t visit sports sites, they just don’t pay attention to sports at all. In fact, that number is the same for women, 7 percent of all females during that same time period didn’t watch sports either.
There’s even an age breakdown for the non-sports watchers. There are more non-sports watchers among the 18-34 demographic, in fact almost 15% among males, 5% among 35-54 and even less over age 55.
So, a large majority of men and women are at least casual sports watchers, but there is a block of men who won’t get up early to watch Australian Open tennis, the English Premier League, Olympics or sit down to watch the NFL on a Sunday afternoon. While they are a silent minority, they seem to be a proud minority.
Maybe you know a person like this or perhaps you know of someone who doesn’t watch sports. Just know that he or she makes up 7% of the population who won’t know what you’re referencing if you discuss this weekend’s sports action.