Jordan Rodgers (L) and Aaron Rodgers.

It’s no secret that SEC Network analyst Jordan Rodgers (seen at left above) doesn’t exactly get alone with his brother, Green Bay Packers’ quarterback Aaron Rodgers. But Wednesday saw maybe the biggest public shot Jordan has ever taken at Aaron. The brothers grew up in Chico, California, a town that’s close to the Camp Fire that destroyed nearby Paradise, and both played at Butte Community College in the area as well. Aaron put out a video on Twitter Wednesday announcing that he’d donated $1 million to relief efforts and that his sponsor State Farm would donate an extra $1 for every retweet the video got.

Jordan responded by criticizing Aaron for not calling their mother during the fires:

Of course, there’s a long backstory to this feud. When Jordan was on The Bachelorette in 2016 (where he eventually won), he turned away questions about his brother and revealed that they don’t talk, and Aaron responded by confirming that, saying he doesn’t watch the show, and refusing to discuss family matters further. Since then, Jordan made headlines this year for honoring oldest brother Luke in a National Siblings Day post but not mentioning Aaron, and he then criticized Aaron’s ex Olivia Munn for her discussion of that family drama this summer.

But a tweet like this seems like taking the feud to a whole different level, especially when it comes in response to a fundraiser. And it’s amazing to see someone with Jordan’s profile blast his even-more-famous brother on Twitter. This Thanksgiving family drama just got real public.

About Andrew Bucholtz

Andrew Bucholtz is a staff writer for Awful Announcing and The Comeback. He previously worked at Yahoo! Sports Canada and Black Press.