Rachel Nichols (actress, left) and Rachel Nichols (ESPN host, right).

There have been plenty of previous cases of social media mixups involving ESPN host Rachel Nichols (seen at right above, @Rachel__Nichols on Twitter) and actor Rachel Nichols (seen at left above, @RachelNichols1 on Twitter), including when Twitter’s own algorithms repeatedly decided to recommend CBS series Criminal Minds to those who followed ESPN’s Nichols (actor Nichols had been on that show, but wasn’t at the time Twitter did that). The latest one is particularly bad, though. Many people are upset at ESPN’s Nichols over the NYT’s reporting of her comments about Maria Taylor last year, but a lot of those people have instead been yelling at actor Nichols, who had nothing to do with this.

https://twitter.com/rachelnichols1/status/1412093347343179787?s=21

https://twitter.com/RachelNichols1/status/1412093618945359875

https://twitter.com/RachelNichols1/status/1412098918918221827

This is not the first case of countless Twitter users mixing up who they’re yelling at. It seems to be particularly bad with verified accounts with similar names; apparently, many people see a checkmark and assume that must be the person in question. Please, think before you tag.

[@RachelNichols1 on Twitter; photos from both Nichols’ Twitter accounts]

About Andrew Bucholtz

Andrew Bucholtz has been covering sports media for Awful Announcing since 2012. He is also a staff writer for The Comeback. His previous work includes time at Yahoo! Sports Canada and Black Press.