One NBA team already made news during the 2015 playoffs for exercising questionable judgment on its official Twitter account. The Houston Rockets made themselves a part of the news cycle with “the emoji story,” which also included a turn of phrase that struck some readers as conveying rape-flavored language.
Now, another NBA team has invited unwelcome attention with a tweet, but the twist here is that two media outlets followed the Warriors instead of keeping their distance as detached parties.
Wednesday night, Floyd Mayweather — still basking in the glow of his victory over Manny Pacquiao on May 2 — could be found courtside at Oracle Arena in Oakland. Mayweather took in the Golden State Warriors’ win over the Memphis Grizzlies in Game 5 of the NBA Western Conference semifinals.
This is what happened on Twitter:
— GoldenStateWarriors (@warriors) May 14, 2015
— NBA on TNT (@NBAonTNT) May 14, 2015
ESPN’s NBA Twitter account also tweeted about this, but then curiously deleted its tweet. One NBA on ESPN employee, Amin Elhassan, was not pleased about that tweet, to say the least.
The support for Mayweather from both ESPN and TNT accounts is all the more ironic given Mayweather’s camp was embroiled in a credentialing controversy with Rachel Nichols and Michelle Beadle. One wonders what those respective reporters were feeling seeing their networks actively promoting the fighter.