The NBA has been high on technology, whether it be mobile technology, augmented technology and many other technologies. This makes many basketball fans have a great experience when watching games. The fans also have an incredible time betting on NBA using sites reviewed by https://legalbet.uk/betting-sites/sets/neteller/ since they are always in the action.

The greatest minds in the league, as well as those in the technology and Web3 industries, converged in Salt Lake City to make a number of exciting technological announcements.

Attendees include successful businesspeople, investors, and athlete-turned-entrepreneurs.

New NBA App Features

NBA Commissioner Adam Silver showed off some of the new capabilities of the NBA app to kick off the NBA Tech Summit. He directed a demonstration in which Ahmad Rashad looked to be participating in an NBA game while not really being there. This was accomplished by capturing holographic footage of Rashad and overlaying his picture over that of an NBA player during a live Utah Jazz game. While Rashad’s on-court representation stood out, his in-game actions were in sync with those of the other players.

Silver demonstrated more functionalities available to users to customize their streaming experiences. Users may now alter the game’s background to a virtual environment, transporting them to the Alps, outer space, or even ancient Egypt with the pyramids. It also included improved camera angles, in-app betting, and an animated scoreboard and app border visuals.

Pixel Arena

The Pixel Arena is back in the NBA app, thanks to Google Pixel and the NBA. If you’re an NBA fan who never gets to see a game in person, Pixel Arena is the next best thing. After the 2022 NBA Playoffs concluded in April, the duo debuted Pixel Arena. The redesigned online destination now lets fans mix and match old and new NBA content and allows for more customization and community interaction.

With Pixel Arena, NBA fans may customize weekly highlights and re-create iconic dunks from NBA Dunk Contests in three dimensions. Pixel Arena and other social media platforms serve as sharing mechanisms for fan-made content. In terms of customization, Pixel Arena has included new skin tones and clothing items with which players may outfit their avatars.

A virtual Pixel 7 Pro is provided for each avatar to use while navigating the Pixel Arena. The newest Google Search Trends from NBA fans may be accessed by anyone at any time, allowing for constantly evolving information. Mini-games based on NBA data are also available in Pixel Arena.

New Partnership with COSM

The National Basketball Association has joined forces with COSM, a technology firm specializing in immersive solutions. This is the first time that Cosm has partnered with a major sports league.

The National Basketball Association (NBA) and experiential technology startup Cosm have launched a broad agreement that will provide basketball fans with a new way to watch games. Large dome-shaped displays will be installed in Cosm’s experience centers, on which the company will stream select NBA League Pass games. Cosm now operates a facility in Salt Lake City, with upcoming centers in Dallas and Los Angeles.

Cosm conducted a press presentation over All-Star Weekend, and this writer was quite impressed. “The best way I can explain what Cosm has to offer is as a Virtual Reality (VR) experience that doesn’t need a headset or give you motion sickness. A concert or sporting event inside a Cosm dome will make you feel like you’re sitting courtside.”

Cosm creates an environment similar to that of a sports arena for its audience. At NBA games, Cosm will provide premium food and drink, sell exclusive merchandise, and provide spectators with access to immersive visual art. At Cosm’s venues, NBA ID holders will have access to exclusive member-only pricing on tickets, products, and activities.