Archives
Adam Silver credits growth of women’s sports to elimination of ‘traditional gatekeepers’
"I think a lot of it has to do with the internet."
Jane McManus talks ‘The Year’s Best Sports Writing 2024’: ‘This volume is more important than ever’
Women’s sports craze is transforming the chattering class too
Women’s sports lead the way again in 2024 Paris Olympics
WNBA’s mega media rights deal marks dramatic shift for women’s sports
Ariel Helwani: ‘It’s wild to see how some people don’t know how to talk to women athletes’
"They are uncomfortable, they are awkward, they are weird."
WNBA media rights valuation still unclear despite NBA tripling broadcast revenue
Puck reporter John Ourand confirmed a peculiar dynamic that exists between the NBA and WNBA when it comes to broadcast rights fees.
As it grows in popularity, how can sports media cover fashion in women’s sports?
Gregg Doyel-Caitlin Clark situation shows wider issues with press conferences, especially for women’s sports
John Skipper predicts NCAA women’s basketball tourney popularity will hold, praises ESPN rights deal
"I think this is going to become a phenomenon year after year."
Women’s National Football Conference founder Odessa ‘OJ’ Jenkins talks Caffeine streaming
"Caffeine’s unique approach to generating viewership for emerging and next generation leagues is above and beyond what we have seen from others."
Normalizing women’s sports discourse comes with a ‘hot take’ tax for now
Advertising giant GroupM pledges to double spending on women’s sports
“There is a business opportunity for women’s sports, and we can feel it."
Women’s basketball has fully arrived – can the sports media catch up?
Rose Zhang and Lexi Thompson talk ‘incredible opportunity’ of teaming with Rory McIlroy and Max Homa for ‘The Match’
Sue Bird calls for focus on ‘engagement’ over ‘reach’ as coverage of women’s sports grows
"The brand loyalty on the women's side is amazing. Fans really rock with us. We got out there and we go, 'put some Nike shoes on,' they're gonna do it."
Ryan Clark defends The Pivot after Michael Porter Jr.-WNBA interview criticized over sexism
A disappointing interview featuring NBA star Michael Porter Jr. launched criticism at the multimedia company.
Volleyball fans blasted ESPN for 0-4 performance on showing Elite Eight matches as intended
Study: Coverage of women’s sports tripled in 2022 over previous averages
As women's sports leagues grow and younger audiences take to the internet for sports coverage, women's sports are being talked about more than ever.
Rebecca Lowe calls federations’ treatment of Women’s World Cup players ‘an absolute disgrace’
"Virtually every team has an issue with their federation, whether it is issues of sexual abuse or payments or simply they can't even seem to get them on the right flight altogether."
FIFA Women’s World Cup’s success breaks down barriers and stereotypes across the globe
Different in the world of sports isn’t always a bad thing, especially when it comes to women’s sports and the Women's World Cup.
After impressive growth this season, how does the WNBA take the next step forward?
Kim Clijsters talks women’s sports’ drive for equality, International Tennis Hall of Fame, and more
"Everything that’s happening now, the increase in prize money and the bigger stadiums and the interest all around the world, is because of what happened back then. And I think that is really important for our younger generation to realize: it doesn’t happen overnight."
The Athletic doubling women’s sports coverage through partnership with Google
Google is helping to fund a major expansion of women's sports coverage at The Athletic, an interesting bet.
