USA Sports president outlines Versant’s business strategy
The company will look to diversify outside of its linear television business.
Archives
All LPGA Tour events to air live on linear TV in 2026
Golf Channel and CNBC will air most of the additional rounds.
Versant, USA Sports ink media rights deal with Pac-12
USA Network will air 22 regular season football games and 50 regular season men's basketball games under the new deal.
Versant announces USA Sports as brand for its sports programming
Versant is giving its sports programming a clear identity with the launch of USA Sports, ahead of its 2026 spinoff from NBCUniversal.
NBC ‘shifting resources’ towards sports amid NBC News layoffs
The decision comes as NBC prepares to spinoff its cable assets into Versant.
USA Network gets WNBA Finals games amid reworked Versant deal
The network will also add Wednesday night doubleheaders next season.
Cable spinoffs Versant and Discovery Global are punishing sports fans most of all
If you want to watch the WNBA Finals or Stanley Cup playoffs, you're going to need cable (again). Thank Comcast and Warner Bros.
WNBA Finals may air on Versant-owned network next season
NBC and Versant are reportedly working through terms of their spinoff with the league.
Versant to air Scottie Scheffler vs. Rory McIlroy team golf competition in December
The competition will likely take on a U.S. versus international format.
USA, Golf Channel to undergo minor rebrand with Versant launch
The networks will remove any peacock imagery from their logos.
Versant considering streaming partnership with Peacock, others, per report
"All other things being equal, we'd like to continue to work with and partner with NBCU and Peacock going forward."
What is Versant? A detailed explainer for sports fans
Warner Bros. Discovery reportedly ‘moving towards’ split to linear and streaming assets
"It’s become relatively clear to me from the many conversations that I’ve had that we could get some sort of an announcement in the not too distant future that they are planning to try to split the company."
NBC to sell spinoff Versant’s ads for two years
It's unclear if the partnership will extend beyond then.
Comcast spinoff ‘Versant’ unlikely to acquire other cable assets
The new entity will launch by the end of 2025.
