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A Camb.ai-powered translation of host Julien Laurens on "The Ligue 1 Show."

Ligue 1 turning to AI to overcome ‘blind spot’ of translation

"This is going to be standard operating procedure for every major sports league in the world before you know it."

By Andrew Bucholtz OnMar 29, 2025 0
Jorge López in a May 20 game. (David Richard/USA Today Sports.)

MLB

Jorge López says media made his meltdown worse with ‘worst team,’ illustrating wider language and translation issues

Larry Bird in the "We Are All In The Finals" NBA ad campaign.

New NBA ad campaign features the Mannings, Tony Hawk, Larry Bird, Magic Johnson, and more

“We are thrilled to bring together an illustrious cast of NBA legends, celebrities and fans to match the emotions and anticipation around the most exciting time of the season.”

By Andrew Bucholtz OnMay 9, 2023 0
Antoine Griezmann's press conference saw non-French questions banned, so a Spanish journalist asked a question through a translation app on his phone.

French press officer tries “French only” to dodge Antoine Greizmann transfer questions, so Spanish reporter uses translation app

Now that's how you get around an arbitrary rule from a press officer.

By Andrew Bucholtz OnJun 12, 2018 0

Carlos Gomez says Chronicle columnist used his quotes “to ridicule me”

Houston Astros’ center fielder Carlos Gomez is still upset about the way Houston Chronicle columnist Brian T. Smith...

By Andrew Bucholtz OnMay 14, 2016 54

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