Archives
Top NBA prospect Matas Buzelis talks G League and ‘The Break’: ‘I wouldn’t pick any other path.’
"It's honestly a blessing, having my own show people can watch."
The General’s Kale Sligh talks partnerships with Shaq, G League, ‘Bad Luck Brian,’ and ‘The Break’
"The docuseries has become the most-viewed G League partnered content series of all time, proving our campaign messaging is already resonating with key audiences."
The G League’s ‘The Break’ docuseries capitalizes on Mac McClung’s incredible Slam Dunk Contest win
The Break hit the difficult target of featuring someone before they come to wide attention, then using that relationship well for extra access around something that got the subject wide attention.
G League’s George Wilson on ‘The Break’ docuseries: ‘We’re constantly seeking to meet our fans where they are.’
"The docuseries was a perfect fit for the G League as it provides our fans a window into the lives of our players as they seek to achieve their ultimate goal of making it to the NBA."
