Global Sports Survey: Majority of sports fans have trouble accessing games in streaming era
Sports fans are having more trouble accessing games in the streaming era with 60% saying they aren't able to access what they want to watch.
Sports fans are having more trouble accessing games in the streaming era with 60% saying they aren't able to access what they want to watch.
This survey suggests a gain from the previous Nielsen numbers on reach (from 182.6 million to 200 million viewers, a nine percent bump) and average minute audience (from 113.1 million to 136 million viewers, a 20 percent rise).
Large numbers of younger respondents to this survey plan to stream the Super Bowl.
"54% get news or information about the NFL from sports TV channels (i.e. ESPN), 41% from sports news websites, and 38% from social media."
64 per cent of respondents to a recent survey said ESPN gets it right with its mix of sports and politics.