Super Bowl ratings Archives - Awful Announcing

International

Bell likely lost around $11 million Canadian on the Super Bowl, with viewership again down thanks to Canadians watching U.S. ads

The 4.45 million viewers Bell averaged for Super Bowl LII is close to last year's 4.47 million, but way below the 7.32 million in 2016 when Super Bowl simsub was still in effect.

NBC

Super Bowl rating declines from previous years, but at a slower rate than rest of NFL season

Eagles-Patriots drew the lowest Super-Bowl ratings since 2010, while beating the rest of the postseason by a record margin.

NBC

Since getting NFL rights back, NBC has had far closer Super Bowl games than any other network

NBC's three Super Bowl games since getting rights back in 2006-07 have been decided by four points each. Over that span, Super Bowl broadcasts on Fox have been decided by an average of 12.5 points, and Super Bowl broadcasts on CBS have been decided by an average of 9.75 points.