Super Bowl LVIII sees record-setting women’s viewership, ratings
Super Bowl 58 set astronomical ratings for broadcast television, and the event saw record-setting women's viewership.
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Ads for next NFL title game selling fast: ‘If you want Super Bowl—now!’
CBS is reportedly seeking an average of $6.5 million for 30-second spots, similar to what Fox charged last year.
NFL-commissioned Nielsen survey reports big reach and audience gains for Super Bowl LVII
This survey suggests a gain from the previous Nielsen numbers on reach (from 182.6 million to 200 million viewers, a nine percent bump) and average minute audience (from 113.1 million to 136 million viewers, a 20 percent rise).
Super Bowl LIV was up 79 percent in Canada, the most-watched Super Bowl ever there, boosted by the return of simsub
The average Canadian audience of 9.5 million viewers for Super Bowl LIV was an all-time record, and the return of simsub was important there.
Super Bowl LIII final average viewership is 100.7 million including streaming, the lowest number since 2009
The all-inclusive average Super Bowl viewership was about five percent lower than last year.
Bell likely lost around $11 million Canadian on the Super Bowl, with viewership again down thanks to Canadians watching U.S. ads
The 4.45 million viewers Bell averaged for Super Bowl LII is close to last year's 4.47 million, but way below the 7.32 million in 2016 when Super Bowl simsub was still in effect.
Super Bowl rating declines from previous years, but at a slower rate than rest of NFL season
Eagles-Patriots drew the lowest Super-Bowl ratings since 2010, while beating the rest of the postseason by a record margin.
Since getting NFL rights back, NBC has had far closer Super Bowl games than any other network
NBC's three Super Bowl games since getting rights back in 2006-07 have been decided by four points each. Over that span, Super Bowl broadcasts on Fox have been decided by an average of 12.5 points, and Super Bowl broadcasts on CBS have been decided by an average of 9.75 points.
