As Snapchat takes a step backwards, does it have a future in sports marketing?
With less of an audience on Snapchat these days, some sports marketers are de-emphasizing the platform. But it still has a bunch of sports deals.
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SportsCenter on Snapchat seems to be doing quite well
The mobile-only series is already reaching millions of visitors.
Fox will partner with Twitter, Snapchat for highlights, original content at 2018 World Cup
Fox will produce a live show on Twitter and a Publisher Story on Snapchat, while also distributing highlights and interview clips to the platforms.
What does ESPN hope to accomplish with SportsCenter on Snapchat?
This will definitely not be your father’s SportsCenter.
SportsCenter is debuting daily episodes on SnapChat featuring Katie Nolan and others
Is the next evolution of SportsCenter upon us?
NBC is partnering with Buzzfeed to run Olympic Snapchat channel
If you’ve been following the Olympics through Snapchat Discover, some of the content may have seemed a bit...
Snapchat and the NFL partner up, will sell $7 million sponsorships
Good news: You can now sponsor the NFL on Snapchat, attaching your brand to America’s most popular sports...
NFL extends partnership with Snapchat
The NFL’s relationship with Snapchat will be extended into the 2016 season and beyond. The two companies have...
NFL to hire an editor, team for Snapchat Discover channel
We’ve seen Snapchat push into sports in a big way with deals such as the Olympic video one...
Snapchat first non-NBC platform to gain Olympic video, BuzzFeed will curate
Olympic video rights to highlights are highly important, and NBC has long been very stingy with them; ESPN...
Could Snapchat be the future of sports?
As we steam ahead with networks experimenting with apps like Snapchat and Instagram to distribute their content, we...
NFL strengthens its partnership with Snapchat
In an attempt to reach millennials and remain relevant with the younger generation, the National Football League has...
Snapchat adds new platform with ESPN and Bleacher Report
Everybody under the age of 50 is walking around with Smartphones these days. It is the most important...
