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Tom Brady at Super Bowl

Fox Sports invests in Tom Brady’s studio, Shadow Lion

The studio's first project will be a docuseries about the University of Michigan football program.

By Drew Lerner OnOct 30, 2025 0
Adam Breneman, co-founder and chief media officer of The College Sports Company.

The College Sports Company lands $5 million from Kevin Love, Tom Brady’s company, ex-B/R execs

"Content and media is going to drive the commercialization of college sports for the foreseeable future."

By Andrew Bucholtz OnDec 24, 2024 0

Tom Brady’s social media team was just as confused by retirement news as you were

"There was no media strategy planned because no one at Shadow Lion knew this news was coming."

By Sean Keeley OnMar 25, 2022 0

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