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Archives

CBS

Here’s the major sporting events you most want to see switch media partners

Credit: Marton Monus/Reuters via Imagn Images

News

History suggests NHL won’t see Olympic viewership bump

United States players including Jack Hughes

USA gold medal hockey win over Canada nets 18.6 million viewers on NBC

Viewership peaked at 26.0 million during Jack Hughes' overtime goal.

By Drew Lerner OnFeb 24, 2026 0
Kenny Albert and Ed Olczyk

Kenny Albert heard from literally everyone after U.S. hockey gold medal-winning calls

"It’s the most texts I’ve ever gotten in one day."

By Sean Keeley OnFeb 24, 2026 0

This is why the NHL should always send players to the Olympics

Let's be clear, the NHL will not gain many viewers because of this. But that shouldn't matter.

By Drew Lerner OnFeb 22, 2026 0
Matt Boldy (12) of the United States

NBC airs USA-Canada gold medal game commercial-free

"Terrific viewing experience!"

By Drew Lerner OnFeb 22, 2026 0
NBC NHL coverage

NBC’s Olympics hockey coverage has included several own goals

"Why not put the NBC production front-and-center on Peacock?"

By Braylon Breeze OnFeb 20, 2026 0
Fans of Canada and the United States wave flags in the women's ice hockey gold medal game during the Milano Cortina 2026 Olympic Winter Games at Milano Santagiulia Ice Hockey Arena.

How big could ratings be for US-Canada men’s hockey gold medal game?

The 2010 Winter Olympics game is the third most-watched hockey game in U.S. history.

By Manny Soloway OnFeb 19, 2026 0
Kenny Albert

NBC’s Kenny Albert nailed call of USA’s Olympic women’s hockey gold game-winner

"Just play it over and over and over"

By Sean Keeley OnFeb 19, 2026 0
A general view of the Olympic rings

Winter Olympics audience on NBC remains well ahead of Beijing pace

NBC is averaging 23.8 million viewers for its combined live + primetime window.

By Drew Lerner OnFeb 19, 2026 0
Ilia Malinin of the United States of America

NBC Olympics president addresses whether network puts too much pressure on athletes

"Does NBC exacerbate that pressure up to the point where they’re unable to perform at their true potential? I don’t know."

By Drew Lerner OnFeb 18, 2026 0
Snoop Dogg looks on in the womens figure skating short program

Peacock airing ‘Snoop-Cast’ for U.S. hockey quarterfinal against Sweden

Snoop Dogg will hold down an altcast during the third period of the game.

By Drew Lerner OnFeb 18, 2026 0
eam USA Stars celebrate with the trophy after the championship game during the 75th NBA All Star Game

Olympic lead-in, lead-out lifts NBA All-Star Game to 15-year high

8.8 million viewers watched the game across NBC, Peacock, and Telemundo.

By Drew Lerner OnFeb 16, 2026 0
Elis Lundholm

NBC removes footage after 2026 Winter Olympics feed commentators misgendered Swedish trans athlete

"Today, we streamed an international feed with non-NBCUniversal commentators who misgendered Olympian Elis Lundholm."

By Sean Keeley OnFeb 12, 2026 0
Credit: NBC

NBC

Nicole Auerbach talks ski jump scandals and cross-country skiing in first NBC Olympic assignment

[US, Mexico & Canada customers only] Feb 11, 2026; Milan, Italy; Lilah Fear of Britain and Lewis Gibson of Britain perform during the free dance during the Milano Cortina 2026 Olympic Winter Games at Milano Ice Skating Arena. Mandatory Credit: Fabrizio Bensch/Reuters via Imagn Images

2026 Winter Olympics most-watched since 2014 through opening days

The 2026 Winter Olympics in Milan-Cortina are seeing significant ratings growth, continuing the momentum from Paris.

By Matt Yoder OnFeb 12, 2026 0
[US, Mexico & Canada customers only] Feb 6, 2026; Milan, ITALY; U.S. Vice President JD Vance and Second lady Usha Vance wave American flags during the opening ceremony during the Milano Cortina 2026 Olympic Winter Games.

NBC categorically denies editing crowd boos of JD Vance from Winter Olympics broadcast

"We did not edit any crowd audio for our presentation of the Opening Ceremony."

By Sam Neumann OnFeb 7, 2026 0
Lindsey Vonn of the United States

NBC’s Olympic Super Bowl lead-out stands to rebound timeslot’s recent slump

Lindsey Vonn and "Quad God" Ilia Malinin will star in primetime Olympics coverage after the Super Bowl.

By Drew Lerner OnFeb 7, 2026 0
Credit: Jennifer Lorenzini/Reuters via Imagn Images

NBC

Knapp Time: NBC’s Olympic curling announcer on why the sport is anything but a snoozer

A worker sprays down the sliding surface ahead of the Milano Cortina 2026 Olympic Winter Games

Mary Carillo to replace Savannah Guthrie on NBC’s Opening Ceremony coverage

"Our hearts go out to Savannah and the entire Guthrie family."

By Drew Lerner OnFeb 4, 2026 0
NBC TODAY show co-hosts Savannah Guthrie and Hoda Kotb

Savannah Guthrie reportedly drops out of NBC Olympics coverage as mom reported missing

Guthrie was scheduled to co-host the Opening Ceremony for the fourth time in her career.

By Drew Lerner OnFeb 2, 2026 0
2026 Milan Cortina Olympics and Mike Tirico

NBC sticking with Winter Olympics in post-Super Bowl timeslot

NBC will air Winter Olympics coverage after Super Bowl LX instead of entertainment programming for the second time since 2022.

By Sam Neumann OnJan 21, 2026 0
Lindsey Vonn poses for a photo during the U.S. Olympic Team Media Summit

Lindsey Vonn’s remarkable Olympic return likely a boon for NBC

This isn't another Philip Rivers situation. Vonn has a real chance of glory in 2026.

By Drew Lerner OnDec 23, 2025 0
NBC's 2026 Milan Cortina Olympics logo.

NBC reveals SportsDesk reporters for upcoming Winter Olympics

Headlining the crew is Mary Carillo, who will be contributing coverage to her 14th Olympics on NBC and 17th Olympics overall.

By Drew Lerner OnDec 23, 2025 0
NBC's 2026 Milan Cortina Olympics logo.

Andrew Siciliano, Lindsay Czarniak to host Olympic coverage on USA Network

Trenni Casey, Carolyn Manno, and George Savaricas will also serve as hosts across USA and CNBC.

By Drew Lerner OnNov 24, 2025 0

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