Nielsen admits to undercounting “out-of-home” viewers for more than a year
TV executives were already sour on Nielsen. That sentiment isn't likely to change now.
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After Nielsen underreports Chicago’s ESPN 1000 ratings, station blasts their streaming methodology as ‘inadequate at best’
Nielsen failed to include the station's streaming simulcast numbers in a recent report, the latest snafu involving their tracking technology.
Nielsen launches esports measurement division to track audience, sponsorship, investments
It's been hard to compare esports audiences to traditionally-measured sports, but Nielsen is hoping to change that.
ESPN/Fox plan to finally count bar and gym viewers
A long-running U.S. television ratings issue has been if and how viewers who watch programming outside their home...
