Kings-Warriors draws largest first-round audience on any network in 21 years for ABC
The ABC broadcast of Kings-Warriors Game 4 Sunday averaged 7.5 million viewers.
Archives
NBA national viewership finishes flat from last season, still up from 2019-20 and 2020-21
In this media climate, "flat" isn't a bad thing.
Warriors-Lakers draws largest non-Christmas NBA regular season audience in four years
The NBA did quite well on Sunday.
The 2023 NBA All-Star Game was the least-watched ever
The game averaged 4.59 million viewers across TNT and TBS.
Lakers-Warriors play-in game averages 5.618 million viewers, most for an ESPN broadcast since 2019 WCF
The Lakers and Warriors drew the best audience for a play-in game so far.
TNT drew their best NBA Opening Night doubleheader viewership since 2017
These were the best Opening Night viewership numbers for TNT since the Cavs-Celtics and Warriors-Rockets doubleheader in 2017.
The NBA’s first-ever October Finals saw a new low Game 1 rating, down 45 percent from last year’s Warriors-Raptors Game 1
Lakers-Heat averaged 7.41 million viewers, the lowest number ever recorded for a NBA Finals game (based on data going back to 1988).
NBA viewership remains down compared to last year heading into All-Star Weekend
The news isn't all bad, though.
Trail Blazers-Lakers averaged 4.41 million viewers Friday, ESPN’s second-largest NBA regular season audience ever
The only higher-viewed regular-season game ever on ESPN was Lakers-Rockets in 2003, the first game between Shaquille O'Neal and Yao Ming.
Mark Cuban blames cord-cutting for NBA’s declining TV ratings
"All of our national broadcasts are exclusively available on cable, which is losing subs daily."
The national TV bet on the Pelicans looks a lot worse after Zion Williamson’s injury
Williamson is out six to eight weeks, which is not great for the Pelicans' upcoming lineup of national TV appearances.
NBA Finals Game 5 sees Raptors set another Canadian record, beat Big Bang Theory series finale
The average audience of 6.9 million viewers (English and French) here broke a lot of Canadian sports viewership marks, and even beat the Canadian audience for The Big Bang Theory's series finale.
NBA Finals Game 3 ties decade-plus low, provides worst overnight of the series
This year's NBA Finals continues to not produce great U.S. numbers.
