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Apple

Apple SVP Eddy Cue calls MLS Season Pass ‘huge success,’ doesn’t take questions

"We don’t share specific subscription numbers, but I can tell you we’re certainly doing much better than we had forecasted."

By Andrew Bucholtz OnJun 2, 2023 0
Apple

MLS 360 wraparound show offered for free on YouTube in another plea for subscribers

While MLS and Apple TV are in the very early stages of their landmark 10-year media rights deal,...

By Sam Neumann OnMay 19, 2023 7
Apple

DirecTV for Business adds MLS Season Pass, making MLS games available to bars, restaurants, hotels and more

"We welcome the addition of MLS Season Pass to an already market-leading lineup of sports properties."

By Andrew Bucholtz OnFeb 16, 2023 0
Advertising

T-Mobile will give all customers a free year of Apple’s MLS Season Pass

T-Mobile subscribers will be able to get MLS Season Pass for free instead of $14.99 a month.

By Andrew Bucholtz OnFeb 16, 2023 1
Apple

MLS and Apple announce broadcast pairings, production plans

We now know which announcer pairings will be calling MLS Season Pass broadcasts.

By Andrew Bucholtz OnFeb 15, 2023 7
Apple

MLS and Apple announce 31 more on-air personalities, including Cobi Jones

We now know more of the figures who will be calling Apple's MLS coverage.

By Andrew Bucholtz OnJan 30, 2023 1

Apple

As MLS expands, local coverage and connection with fans shrinks

Apple

MLS and Apple reportedly set to have many announcers work regionally

World Soccer Talk's Christopher Harris reports that many MLS Season Pass announcers are expected to work regionally, mostly covering the same few teams.

By Andrew Bucholtz OnJan 24, 2023 0

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