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Inter Miami forward Tadeo Allende (21) and forward Lionel Messi (10)

MLS Cup delivers strong audience for Messi’s win despite college football competition

The league says Saturday's MLS Cup drew 4.6 million viewers globally.

By Drew Lerner OnDec 12, 2025 0
The Vancouver Whitecaps celebrate with the western conference trophy

MLS Cup Playoffs viewership sees strong year-over-year growth

The league says its postseason matches are averaging 711,000 viewers across linear and streaming, up 23%.

By Drew Lerner OnDec 2, 2025 0
Dec 7, 2024; Carson, California, USA; LA Galaxy defender Maya Yoshida (4) lifts the Philip F. Anschutz trophy with teammates on the podium after defeating the New York Red Bulls in the 2024 MLS Cup at Dignity Health Sports Park. Mandatory Credit: Gary A. Vasquez-Imagn Images

Did anyone actually watch the MLS Cup Final on Apple TV?

According to Nielsen, the impact of MLS Cup on Apple TV viewership was negligible leading us to ask whether anyone actually watched.

By Matt Yoder OnDec 13, 2024 0
New York Red Bulls midfielder Emil Forsberg

MLS Cup linear audience down massively on Fox in year two of Apple deal

More people tuned in for the second-tier USL Championship Final on CBS last month.

By Drew Lerner OnDec 11, 2024 0
LAFC celebrating a MLS Cup championship.

MLS Cup draws largest total audience in 25 years

LAFC's shootout win over the Philadelphia Union drew large viewership numbers.

By Andrew Bucholtz OnNov 8, 2022 1

Local English language radio broadcasts are allowed for MLS Cup final (UPDATED)

People in Portland and New York City will have the option to listen to their local radio broadcast of the MLS Cup final.

By Phillip Bupp OnDec 8, 2021 0
TSN got a great audience for the 2019 MLS Cup, at least relative to ABC's audience.

Canada’s TSN drew almost as many MLS Cup viewers as the U.S. broadcast on ABC, despite Canada having 1/10th the people

TSN averaged 748,000 MLS Cup viewers, while ABC averaged 823,000.

By Andrew Bucholtz OnNov 12, 2019 1
The 2019 MLS Cup saw a big viewership decline from 2018 on Fox.

MLS Cup on ABC down almost 50 percent from 2018 on Fox and close to 2017 on ESPN, with earlier timing likely a...

The MLS Cup was previously held in December on Saturdays without much sports competition. But moving it up a month meant that it had to shift to Sunday to not conflict with ESPN college football coverage, and that saw it go head-to-head with the NFL.

By Andrew Bucholtz OnNov 11, 2019 8

Fox’s coverage of MLS Cup final sees highest viewership for final since 1997

This year's final saw a 91 percent increase over last year.

By Phillip Bupp OnDec 12, 2018 5

Dutch Eurosport announcer completely ignored MLS Cup Final to instead talk about Donald Trump and sing Frank Sinatra

"Frank had his last broadcast yesterday and was clearly busy with everything except his last game! We too had a different view this last time and therefore our sincere apologies."

By Matt Yoder OnDec 10, 2018 0

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