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IBM teams with the Masters for ‘generative AI commentary,’ says AI will provide ‘detailed golf narration’ for clips
A partnership between IBM and the Masters looks to create AI commentary for more than 20,000 clips from this year's tournament, which will be viewable on the Masters' app and its associated digital platforms.
College GameDay is headed to Augusta National on Masters weekend
With the Masters rescheduled to November, ESPN's College GameDay will be live on November 14th.
Brooks Koepka may have hurt his own game while slimming down for ESPN’s Body Issue
This seems like a big problem just for....The Body Issue.
Jeff Van Gundy says ESPN bosses have chided him over off-topic talk, including comments about Masters discrimination
Remember when Van Gundy called out Augusta National for discriminatory policies during a Masters promo? ESPN execs apparently weren't thrilled.
Ratings were up double-digits for all four rounds of Masters coverage
Even as Tiger Woods faded from contention, Masters ratings remained strong.
Masters ratings down substantially; final round viewership lowest in more than a decade
Sergio Garcia won the Masters on Sunday, ending a famous Majorless draught and providing a compelling final-round storyline....