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Archives

Inter Miami CF forward Lionel Messi

Lionel Messi, Inter Miami predictably lead the way in FIFA Club World Cup viewership

The club has featured in three of the seven most-watched matches thus far.

By Drew Lerner OnJun 26, 2025 0
Lionel Messi

Apple, Lionel Messi team up for free MLS Season Pass trial

The deal is good for both new and eligible returning customers all around the globe.

By Drew Lerner OnApr 7, 2025 0
MLS Season Pass

MLS team exec says league needs to ‘end the deal with Apple’

"I think we have to be on more linear outlets. We have to be on ABC, NBC, Fox more regularly..."

By Drew Lerner OnMar 10, 2025 0
Inter Miami CF forward Lionel Messi celebrates his second of two goals

Lionel Messi’s absence prompts Houston Dynamo to offer fans free tickets

"Unfortunately, we have no control over who plays for our opponent."

By Arthur Weinstein OnMar 2, 2025 0
Inter Miami forward Lionel Messi

Apple reportedly ‘caps the number’ of Inter Miami games Fox can air

Just two of Lionel Messi's games will appear on linear television this season.

By Drew Lerner OnFeb 17, 2025 0
Lionel Messi

Inter Miami has huge lead in pro sports TikTok followers

Lionel Messi's Inter Miami dominates the rest of the competition on TikTok with other major sports brands falling way behind.

By Matt Yoder OnJan 23, 2025 0
Inter Miami CF forward Lionel Messi

MLS really wants you to watch Messi’s playoff debut

The game will be everywhere...except linear television.

By Drew Lerner OnOct 23, 2024 0
Credit: Sam Navarro-USA TODAY Sports

Apple

Apple’s paywall is blunting Lionel Messi’s MLS impact in America

Inter Miami CF forward Lionel Messi celebrates his second of two goals

Inter Miami’s sudden Club World Cup qualification reveals the farce it’s been all along

Unbeknownst to anyone else, apparently Inter Miami's Supporters' Shield win was enough to qualify for the Club World Cup.

By Matt Yoder OnOct 3, 2024 6
Spectators watch the game on a Times Square billboard

Lionel Messi’s MLS Cup playoff debut will be shown in Times Square

The screen used for the grand occasion will stretch an entire city block on Broadway between 45th and 46th street.

By Drew Lerner OnOct 3, 2024 0
Inter Miami CF forward Lionel Messi celebrates his second of two goals

Lionel Messi shines in rare linear television appearance

The game serves as a reminder of just how disappointing it is for fans that 94% of Messi's MLS games air on Apple TV.

By Drew Lerner OnOct 2, 2024 3
Inter Miami forward Lionel Messi

Jonathan Tannenwald discusses Lionel Messi’s ‘tremendous’ impact on MLS popularity

"Messi is unquestionably good for the MLS on all kinds of levels."

By Reice Shipley OnJul 25, 2024 0
Kansas City Royals MLS Photo Credit: KSHB 41 Kansas City

Kansas City TV station hilariously uses Royals logo for MLS promo

"Messi playing the Royals in the Chiefs stadium. He really did change the league."

By Arthur Weinstein OnApr 11, 2024 0
Apple MLS free weekend

Apple offering free weekend of MLS Season Pass, but that comes with Lionel Messi expected to rest

Lionel Messi likely won't be playing when fans can watch MLS games for free this weekend.

By Joe Lucia OnMar 15, 2024 0
Taylor Twellman on The Awful Announcing Podcast with host Brandon Contes.

Taylor Twellman ‘surprised’ at Lionel Messi’s lack of media availability

"I wish Apple mandated that Lionel Messi did more."

By Sam Neumann OnFeb 22, 2024 0
Feb 15, 2024; Fort Lauderdale, FL, USA; Inter Miami CF forward Lionel Messi (10) controls the ball against the Newell’s Old Boys in the second half at DRV PNK Stadium. Mandatory Credit: Nathan Ray Seebeck-USA TODAY Sports

MLS commissioner: It’s ‘lazy’ to only cover Lionel Messi, compares him to Taylor Swift

“There's so much more here that I think people need to recognize.”

By Ben Axelrod OnFeb 21, 2024 0
Lionel Messi

MLS announcer slams Hong Kong’s reaction to Lionel Messi no-show: ‘Get lost’

"Tough toodles."

By Sam Neumann OnFeb 10, 2024 2
Inter Miami forward Lionel Messi

Inter Miami beat reporter calls Lionel Messi’s media blackout ‘a disservice to the fans’ in deleted interview

"It’s a big void in the coverage of Leo Messi and this team that we don’t ever get his perspective on anything."

By Brendon Kleen OnFeb 1, 2024 0
A graphic for Apple TV+'s "Messi's World Cup" docuseries.

Apple releases trailer for ‘Messi’s World Cup: The Rise of a Legend’ docuseries

This four-part series will premiere on Apple TV+ on Feb. 21.

By Andrew Bucholtz OnJan 18, 2024 0

Trailer for Netflix’s ‘Captains of the World’ recounts drama of 2022 World Cup

We might be a year removed from the 2022 World Cup in Qatar, but Netflix hopes viewers will...

By Sean Keeley OnDec 25, 2023 0
Top Sports Business stories of 2023.

Apple

The 10 biggest sports business stories of 2023

Lionel Messi doesn’t want to be anywhere near a TV set that includes Jamie Carragher

"Apparently, Lionel Messi will not be doing any television show that Jamie Carragher is present."

By Sam Neumann OnDec 1, 2023 0
Art for Apple TV+'s "Messi Meets America" docuseries.

Executive producer Scott Boggins on why he decided to do ‘Messi Meets America’

The Apple TV+'s six-part docuseries has been a "wonderful opportunity as a storyteller'

By Michael Grant OnOct 13, 2023 0
Lionel Messi

Lionel Messi fuels Apple TV, MLS subscriptions surge

The Wall Street Journal reported a massive surge in subscriptions for Apple TV and MLS Season Pass after mega-star Lionel Messi debuted.

By Chris Novak OnSep 5, 2023 2
Jul 21, 2023; Fort Lauderdale, FL, USA; Inter Miami CF forward Lionel Messi (10) reacts after scoring a goal against Cruz Azul during the second half at DRV PNK Stadium. Mandatory Credit: Sam Navarro-USA TODAY Sports

Soccer

The Lionel Messi experience is off to a perfect start for MLS and Apple

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