FanDuel announces rebrand of TVG to FanDuel TV, launch of OTT service FanDuel+, new show with Kay Adams
"We intend for FanDuel TV to sit at the intersection of live sports and interactive content."
Archives
Sportsbooks spent over $24 million on ads during NFL Week 1 in sign of things to come
Gambling was the sixth biggest ad category over the weekend during NFL programming.
FanDuel and the Associated Press partner on betting data deal
FanDuel gets exposure, while the AP gets cash for information they needed anyway.
Local TV broadcasters are the early winners of legalized sports betting advertising
Fanduel and DraftKings accounted for 66% of all sports betting local TV ad buys in Q1.
Fox has filed a lawsuit as an arbitration against Flutter over the price of its option for a stake in FanDuel
"Fox Corporation has filed suit against Flutter to enforce its rights to acquire an 18.6% ownership interest in FanDuel Group — an American sports betting brand — for the same price that Flutter paid for that interest in December 2020."
FanDuel Group CMO Mike Raffensperger talks signing Kenny Smith to a content partnership, including a new Over/Under NBA on TNT game
Smith will play a key role in the Over/Under game FanDuel is launching, which will be a part of NBA on TNT broadcasts each Tuesday and Thursday.
Charles Barkley will promote FanDuel with his “guarantees” during TNT NBA studio coverage
Bettors would be advised to pick the opposite of whatever Barkley "guarantees" on the air.
Rob Perez, AKA “WorldWideWob,” joins FanDuel as 2020 NBA Playoffs tip off
“I have always had this vision of a late-night NBA show."
fuboTV teams up with FanDuel, adding TVG and TVG2 and promising “betting data integrated on the fubo platform”
FanDuel has signed a deal to be fuboTV's exclusive advertiser in gambling categories and provide gambling information they can integrate into their own channels and their service. fuboTV has also added TVG and TVG2.
FanDuel will stream tennis, Bundesliga in their betting app; could this start a U.S. trend?
FanDuel has become the first U.S. gambling provider to gain rights to stream games in its app, something common in Europe. Those rights are currently focused on tennis and German soccer, but bigger leagues could follow once some current exclusive TV deals expire.
TVG/FanDuel launch two new gambling shows, the Lisa Kerney-hosted More Ways to Win and The Barstool Sports Advisors
The latest new gambling-focused shows are coming from TVG and FanDuel.
FanDuel/Paddy Power plan to create sports gambling shows for TVG/TVG2/digital, but “not an infomercial for FanDuel”
“We are going to be investing heavily in content. There’s a lot of different formats we can distribute through and a lot of different channels.”
