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Apple has officially announced its $750 million media rights deal to become the new home of Formula 1 racing.

Apple claims to beat ESPN in F1 viewership without any proof

Apple says they surpassed ESPN's viewership totals for the Australian Grand Prix, you just have to trust them.

By Matt Yoder OnMar 12, 2026 0
Red Bull Racing driver Max Verstappen

Apple to make select F1 races available on Netflix, Tubi

Netflix will share the popular "Drive to Survive" docuseries with Apple TV in return.

By Drew Lerner OnFeb 26, 2026 0
F1 president and CEO Stefano Domenicali

F1 CEO says reach on Apple TV ‘bigger’ than ESPN

"It will allow us to enter in the houses of other people in a different way..."

By Drew Lerner OnFeb 24, 2026 0
Red Bull Racing driver Max Verstappen

F1 exec cites Apple’s ‘enthusiasm’ as reason for ESPN departure

"I’m not going to pretend that Friday practice in the middle of the afternoon is box office television, but if it’s on ESPNEWS and then the next session is on ESPN College and then ESPN3, it doesn’t help discoverability."

By Drew Lerner OnJan 20, 2026 0
Red Bull Racing driver Max Verstappen

ESPN sets viewership record in final F1 season

The network averaged 1.3 million viewers per race in its final season.

By Drew Lerner OnDec 11, 2025 0
Apple executive Eddy Cue

Apple’s Eddy Cue rips fragmentation in sports media: ‘We’ve gone backwards’

"You used to buy one subscription, your cable subscription, and you got pretty much everything they had."

By Drew Lerner OnOct 23, 2025 0
Alpine driver Franco Colapinto

Liberty Media CEO: ‘Pretty happy and comfortable’ with ongoing F1 media rights talks

While the CEO never mentioned Apple by name, it seems pretty clear that's where F1 will end up.

By Drew Lerner OnSep 9, 2025 0

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