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Archives

Feb 5, 2025; New Orleans, LA, USA; The ESPN logo at the Super Bowl LIX media center at the Ernest N. Morial Convention Center. Mandatory Credit: Kirby Lee-Imagn Images

Disney exec tempers expectations for ESPN direct-to-consumer ad sales

"In terms of the long-term growth of the business, it still has to be adopted, it still has to be used."

By Drew Lerner OnMay 13, 2025 0
ESPN

ESPN’s subscription service will reportedly just be called ‘ESPN’

It makes some sense from a branding standpoint, but it's not even as cool as "Flagship."

By Brendon Kleen OnMay 9, 2025 0
Feb 5, 2025; New Orleans, LA, USA; The ESPN logo at the Super Bowl LIX media center at the Ernest N. Morial Convention Center. Mandatory Credit: Kirby Lee-Imagn Images

ESPN to announce ‘Flagship’ name and price next week

ESPN will totally unveil their DTC service next week as the company experienced a mixed bag in earnings for Q1.

By Daniel Kaplan OnMay 7, 2025 0
Disney CEO Bob Iger and ESPN Chairman Bob Iger. Photo Credits: Jayne Kamin-Oncea-Imagn Images (Bob Iger, left); Kirby Lee-Imagn Images (Jimmy Pitaro, right).

ESPN’s Jimmy Pitaro: DTC launch ‘probably the biggest transition in our history’

"This might be the biggest move since getting the full season of the NFL."

By Michael Dixon OnApr 23, 2025 0
ESPN

ESPN’s streaming service ‘on schedule’ for fall launch

"We will be making all of our channels, all of our content, available direct-to-consumer for the first time."

By Drew Lerner OnApr 15, 2025 0
ESPN

ESPN app will be centerpiece of company’s streaming revolution

The network is eyeing a "flood the zone" strategy to marketing its streamer.

By Drew Lerner OnMar 13, 2025 0
Feb 5, 2025; New Orleans, LA, USA; The ESPN logo at the Super Bowl LIX media center at the Ernest N. Morial Convention Center. Mandatory Credit: Kirby Lee-Imagn Images

Does ESPN have its name for DTC ‘Flagship’ platform?

Have we gotten our first hint at what ESPN's Direct-to-Consumer streaming platform will be when it launches later this year?

By Matt Yoder OnMar 13, 2025 0
Diamond Sports Group officially announced that its Bally Sports regional sports network will rebrand as FanDuel Sports Network.

FanDuel Sports Networks reportedly in talks to bundle with ESPN streaming service

A partnership would give ESPN the ability to stay involved with MLB after its opt out.

By Drew Lerner OnMar 2, 2025 0
ESPN and Fox Sports logos.

ESPN ‘Flagship’ app reportedly won’t include Fox Sports content after all

When News Corp. chairman Lachlan Murdoch revealed Fox's plans for its own streaming service, the idea of a partnership with ESPN effectively died according to Puck's John Ourand.

By Brendon Kleen OnFeb 21, 2025 0
SAN FRANCISCO, CA - FEBRUARY 05: A view of the logo during ESPN The Party on February 5, 2016 in San Francisco, California. (Photo by Mike Windle/Getty Images for ESPN)

ESPN could make user-generated content part of Flagship platform

ESPN has a unique idea for trying to make their upcoming Flagship streamer a true destination for sports fans.

By Matt Yoder OnFeb 20, 2025 0
ESPN

Disney eyes ESPN bundling, personalization for upcoming ‘Flagship’ launch

"The goal all along with ESPN is to make it as accessible as possible."

By Drew Lerner OnFeb 5, 2025 0
A graphic for DirecTV’s MySports package. (DirecTV.)

Meadowlark Media

MySports won’t replace what Venu Sports promised or what ESPN Flagship will offer

ESPN old logo

ESPN Flagship wants to be the Netflix of sports

ESPN wants to build "the ultimate sports destination" on digital platforms for fans. That means more than just buying live sports rights.

By Brendon Kleen OnJan 17, 2025 0
Biggest 2025 sports media stories

Looking ahead to the biggest sports media stories of 2025

Where will sports media go in 2025? We talked to a variety of experts, analysts, and insiders to take stock of what the future holds.

By Mark J. Burns OnDec 18, 2024 0
Speaking with CNBC's Alex Sherman, ESPN president Jimmy Pitaro discussed the state of the cable industry.

ESPN chairman Jimmy Pitaro on ‘Flagship’ streaming service: ‘You have to disrupt yourself’

"We will know what our sports fans, what our customers are consuming, and as a result, we will have the ability to present to them a more compelling digital sports experience."

By Drew Lerner OnDec 12, 2024 0
Jimmy Pitaro during the 2023 College Football Playoff National Championship game.

Jimmy Pitaro: ESPN Flagship still set for Fall 2025 launch

"I don’t think I’ve ever been more excited than anything I’ve been attached to or worked on."

By Arthur Weinstein OnNov 16, 2024 0
ESPN

ESPN revenue increasing despite media industry challenges

ESPN's global revenue increased 1% year-over-year.

By Drew Lerner OnNov 14, 2024 0
ESPN and Fox Sports logos.

Wells Fargo analyst expects ESPN Flagship service to include licensed Fox Sports content

"Fox's decision to sublicense content where it's not part of the ultimate distribution is very different in the eyes of the regulators than ESPN simply licensing in this content."

By Brendon Kleen OnSep 13, 2024 1

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