Fox Sports VP ‘really encouraged’ by NFL lead-in strategy for college volleyball
"We’ve seen with other properties where obviously you can use the strength of the NFL lead-in to really expose new viewers to sports that are growing."
"We’ve seen with other properties where obviously you can use the strength of the NFL lead-in to really expose new viewers to sports that are growing."
The regional rounds were up 98% year-over-year.
ESPN2 has a college volleyball doubleheader while Big Ten Network carries Pittsburgh at USC.
ESPN2 carries a season-opening college volleyball doubleheader tonight
A pair of Big Ten volleyball matches surrounding the NFL on Fox was a good programming decision.