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Sports Illustrated

Sports Illustrated-branded nutrition supplements, including a “brain formula,” have led to backlash for owner Authentic Brands Group

The SI brand is now on everything from "brain formula" to "nitric oxide."

By Andrew Bucholtz OnJul 28, 2020 4
ESPN

Knicks’ new branding consultant goes on First Take for first televised interview, says they’ll fire coaching staff, has to recant and apologize

"In my excitement to defend the Knicks on live TV today, I inadvertently insinuated about Knicks personnel. I look forward to working with Knicks management to elevate the great Knicks brand moving forward."

By Andrew Bucholtz OnFeb 11, 2020 4

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