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Spurs’ broadcaster Sean Elliott gets key heart procedure after Apple Watch warning
Long-time Spurs' lead local analyst Sean Elliott got a cardioversion procedure after warnings from his Apple Watch.
MLS exec says Apple deal ‘finally’ gives them a TV partner invested in league growth
"Finally, we have a media partner who seems vested in the growth and improvement of the league."
John Skipper reveals Apple tried to create sports bundle almost 10 years ago, but balked at price
"It's a good idea to be the person to aggregate sports."
The 20 greatest Super Bowl commercials of all time
Here’s the latest on NBA broadcast rights negotiations heading into 2024
A guide to the bidders, packages and new possibilities for the NBA as it finishes the final stretch of its broadcast rights package.
Some clarity emerges on Disney’s ESPN strategic partner and DTC plans
Apple TV+ reveals ‘Messi Meets America’ docuseries trailer, release date
The first three of six episodes of "Messi Meets America" will be released on Apple TV+ on Oct. 11.
Apple reportedly looking at bidding for Formula 1 rights
The tech company is apparently looking at gaining F1's global rights
Tech companies reportedly interested in NBA local media rights if Diamond Sports bankruptcy worsens
If the Bally Sports RSNs are dropped by Comcast and/or DirecTV, tech companies could be poised to strike.
Details of pithy final Pac-12 offers from CBS, ESPN, Fox emerge
The Pac-12's final offers from major networks were not enough to move the needle.
Tech companies also rumored as possible ESPN strategic partners
Add a litany of tech companies to the list of possible “strategic partners” for ESPN. Per the New...
MLS Season Pass reportedly nearing one million subscribers, though NDAs prevent more information
MLS Season Pass subscriptions are reportedly nearing one million, but getting more information than that will be difficult.
MLS commissioner Don Garber disputes Wayne Rooney’s claim Apple staffers sat on bench during All-Star Game
After Rooney claimed "My staff got kicked out of their seats today by members of Apple," Garber said "It is not true that any members of Apple's staff were seated in the technical area."
Apple has reportedly talked to the Bundesliga about media rights
Could the German Bundesliga be a live sports target for Apple?
Will the NBA go to Apple to increase its global reach?
Benjamin Swinburne, the head of U.S. media research, joined CNBC to discuss Apple's global-sized deal with the MLS after Lionel Messi's arrival to Inter Miami, and whether the NBA makes sense for the streaming service.
Apple hopes that for $3,500, you will want to watch games virtually courtside or from the dugout
Pac-12 schools agree to Grant of Rights with performance incentives
The Pac-12's schools have agreed to a new Grant of Rights deal, but it doesn't matter much.
AppleTV deleted a tweet on Messi to Miami
Apple TV's Twitter account briefly indicated that Lionel Messi was joining Inter Miami CF, at a time when other reports were still that the deal wasn't finalized. But they quickly deleted the tweet.
Apple SVP Eddy Cue calls MLS Season Pass ‘huge success,’ doesn’t take questions
"We don’t share specific subscription numbers, but I can tell you we’re certainly doing much better than we had forecasted."
Brad Pitt will drive on the track at the British Grand Prix for a new F1 movie
Brad Pitt will be on the race track soon. The A-list actor is starring in an as-yet-untitled film...
DirecTV for Business adds MLS Season Pass, making MLS games available to bars, restaurants, hotels and more
"We welcome the addition of MLS Season Pass to an already market-leading lineup of sports properties."
T-Mobile will give all customers a free year of Apple’s MLS Season Pass
T-Mobile subscribers will be able to get MLS Season Pass for free instead of $14.99 a month.
Winners and Losers in NFL Media in 2022-2023
MLS and Apple announce 31 more on-air personalities, including Cobi Jones
We now know more of the figures who will be calling Apple's MLS coverage.