MLS, Apple scrap MLS Season Pass, games to be available to all Apple TV subs in 2026
No longer will MLS fans need to pay a $99 annual subscription to watch games.
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MLS commissioner Don Garber disputes Wayne Rooney’s claim Apple staffers sat on bench during All-Star Game
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Will the NBA go to Apple to increase its global reach?
Benjamin Swinburne, the head of U.S. media research, joined CNBC to discuss Apple's global-sized deal with the MLS after Lionel Messi's arrival to Inter Miami, and whether the NBA makes sense for the streaming service.
Apple hopes that for $3,500, you will want to watch games virtually courtside or from the dugout
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Apple SVP Eddy Cue calls MLS Season Pass ‘huge success,’ doesn’t take questions
"We don’t share specific subscription numbers, but I can tell you we’re certainly doing much better than we had forecasted."
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DirecTV for Business adds MLS Season Pass, making MLS games available to bars, restaurants, hotels and more
"We welcome the addition of MLS Season Pass to an already market-leading lineup of sports properties."
T-Mobile will give all customers a free year of Apple’s MLS Season Pass
T-Mobile subscribers will be able to get MLS Season Pass for free instead of $14.99 a month.
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MLS and Apple announce 31 more on-air personalities, including Cobi Jones
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MLS and Apple reportedly set to have many announcers work regionally
World Soccer Talk's Christopher Harris reports that many MLS Season Pass announcers are expected to work regionally, mostly covering the same few teams.
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MLS’ Apple TV deal will likely see salary cap rise, but production costs will impact how much of a rise we see
The Athletic projects MLS' total media revenues (including sublicensing) to approach $300 million a year, but production costs to approach $60 million a year, maybe more with start-up costs in the first couple of years. Still, that's a large boost over what the league was making.
MLS signs 10-year, $2.5-billion-plus global deal with Apple for all MLS matches, with some available in base AppleTV app and some requiring a...
This is the biggest league shift to an all-streaming deal we've seen so far.
