Archives
CBS netted an estimated $60 million off 10 bonus Super Bowl LVIII overtime ads
Super Bowl LVIII heading to overtime netted big rewards for CBS.
Fox Sports joins pause on X advertising after ads ran next to antisemitic content, putting more pressure on NFL
Fox Sports, Ubisoft, and Paris Hilton's 11:11 Media are joining the companies pausing advertising on X.
NFL responds to their ads being placed on white nationalist Twitter accounts
"The NFL unequivocally denounces any form of hate speech and has absolutely no association with these individuals or any group that promotes racism."
Don’t expect many crypto ads during 2022 NFL & college football season
It turns out, as usual, Larry David was right.
ESPN shifts upfront pitch focus from shots at digital competitors to reminding advertisers of live viewing, but is that overkill?
Talking about how much ESPN content is consumed live is nice, but advertisers might be sick of that message by now.
Jemele Hill says on The View “I probably wouldn’t do that again” about Cowboys’ tweet, “My employer is in business with the NFL”
Hill said she likely wouldn't make those remarks about a potential sponsor boycott in the same way again, and talked about some of the Cowboys' advertisers being ESPN advertisers.
