The Arkells claiming their Juno Group of the Year award.

There’s a long history of sports events being scheduled at unfortunate times for fans, or at times that conflict with other events. But in this TV-focused era, it’s particularly unusual to see an event moved for reasons that have nothing to do with TV. That’s what happened in Canada this week, though. The Arkells (recent winners of the Juno Awards for Group of the Year and Rock Album of the Year) announced a new performance June 22 at the Budweiser Stage at the Canadian National Expo in Toronto, but many pointed out that conflicted with the Canadian Football League game scheduled that evening at the CNE between the Hamilton Tiger-Cats and the Toronto Argonauts. And as the band’s from Hamilton and noted fans of the Tiger-Cats (they even wrote a “Ticats Are Hummin” song in partnership with the team a while back), they threw out a Twitter request for the CFL to change that game time…and the league actually did it.

For what it’s worth, the 11:11 reference is to an Arkells’ song:

It’s cool and rare to see a league actually change a game thanks to fan comments and scheduling conflicts. But this one seems to actually make a fair bit of sense for everyone involved; the Argonauts now have an extra incentive to get fans out to that game (they’ve always had attendance issues, but their tickets during the duration of the CNE also include fair admission, so this helps there), and CFL fans now don’t have to chose between watching a game and seeing the Arkells live. And it’s neat to see a league be that flexible.


About Andrew Bucholtz

Andrew Bucholtz has been covering sports media for Awful Announcing since 2012. He is also a staff writer for The Comeback. His previous work includes time at Yahoo! Sports Canada and Black Press.