On Wednesday afternoon, longtime NBA guard Jason Terry had just flown to Atlanta from Dallas, where he attended the final home game and emotional retirement ceremony for Dirk Nowitzki.

The 19-year NBA veteran was Nowitzki’s teammate for eight seasons, winning the 2010-2011 title together with the Mavericks. All of Dirk’s basketball inspirations were there, including Charles Barkley, Larry Bird, Scottie Pippen, Shawn Kemp, Detlef Schrempf. And while Terry was talking with them, they all imparted the same message on Jet.

“Empower, enlighten and encourage the next generation of ballers to leave the game in a better place than it was when they came in,” Terry said in a phone conversation with Awful Announcing.

And that’s part of the reason why Terry, 41, is still active in basketball after his retirement.

“I’m a basketball lifer,” he said. “I’m an ambassador for the game, not only in the States but globally. Once you put in your time as a player, when you retire you have to have some sort of plan. My plan was to be a part of the game in some capacity.”

Right now that capacity is in broadcasting, where he’s been a part of the Turner family on Players Only and other studio work. He’ll continue that studio analysis for NBATV for the playoffs, which begin Saturday, and will appear on The Bounce, a nightly NBA show streaming on Yahoo Sports.

“It’s more of a show that’s interactive,” the Seattle native said. “You’re breaking down highlights and you’re sharing your experiences, telling your stories.”

Terry’s plans for post-retirement life began while he was still playing. During the first five years of his playing career, Terry missed the playoffs. And he always liked to go to different NBA arenas and check out playoff series from an analyst’s perspective. During a few offseasons, he participated in two programs operated by the NBA’s players association: Sportscaster U for aspiring broadcasters and the Coaching Program.

“For me, it was always what’s next? What’s the next phase?” Terry said. “How can I properly prepare myself to be a part of this game forever? Once you spend so much time doing one thing, there’s no other outside interest for me than the game of basketball.”

While in his last two years as a player under Jason Kidd’s Milwaukee Bucks, Jet said he practically acted like a player-coach with the team.

“Sitting in on every coaches meeting, in on every meeting the coaches had as far as game planning, scouting and executing of personnel decisions,” he said. 

Terry’s been serious about becoming a basketball coach for a long time now. He said he’d had several opportunities to coach at the Division I level as an assistant, and Terry interviewed three years ago for UAB’s head coaching position.

“I love Division I basketball,” he said. “As far as being an assistant in the NBA, a bench assistant, is something that entices me.”

One of the reasons Terry said he was in Atlanta was that he interviewed for the head coaching position for the College Park Skyhawks, the Atlanta Hawks’ new G-League team starting up next season. Terry said he’s just trying to keep many hats on while looking for the right opportunity.

“And eventually that will lead me to being a head coach, either at the Division I level or at the NBA level. That is the ultimate goal,” he said. “If not, broadcasting to me is always second nature, something that I love to do.”

In addition to The Bounce and his studio work, Terry greatly enjoyed being a game analyst and a sideline reporter during the regular season.

“There are certain things that I see in game that an ordinary fan wouldn’t see,” he said. “And so I’m able to articulate that and tell the fans what is actually about to happen and why it happened. And to me, that experience alone was phenomenal.”

And Terry always enjoyed being an in-game interview during his playing days, whereas other players and coaches aren’t as enthusiastic about it.

“If you got the in-game interview,” he said, “what does that usually mean on a given night?  It means you were ballin’ out of control.”

Terry’s ballin’ days aren’t quite over just yet. He’s signed up to play for the Big 3 this summer, where he’ll try to shatter the league’s 4-point scoring mark. That seems like just another side project for Jet in his post-NBA playing career, one that he hopes will end up in coaching.

“I love being on TV, I love being a personality. I love talking the game and sharing my experiences with the fans,” he said. “For me, I could see that in my immediate future. But if the right opportunity comes around in coaching then I will explore that opportunity.”

About Shlomo Sprung

Shlomo Sprung is a writer and columnist for The Comeback and Awful Announcing. He's also a baseball contributor for Sporting News and the web editor of the Brooklyn Daily Eagle in NYC. A 2011 graduate of Columbia University’s Journalism School, he has previously worked for the New York Knicks, Business Insider and other publications. You should follow him on Twitter.