Streaming company FloSports picked up another $47 million in Series C funding last June and has struck deals with the likes of the CAA, and they now have some further notable content on board. FloSports unveiled their 2020 cycling streaming lineup (through their FloBikes platform), and there’s a lot in there, including 75 events, more than 300 days of racing, and more than 10,000 hours of programming. But one of the most notable things is that they’ve obtained exclusive Canadian rights to the Tour de France; that will mark the only time that competition has been broadcast exclusively on a digital platform. Here’s the full schedule, including which events are available in which countries:
January 1, 2020 | DVV Trofee Soudal GP Sven Nys | USA & Canada |
January 4, 2020 | Cyclocross Gullegem | Worldwide (except Belgium) |
January 5, 2020 | DVV Trofee Brussels Universities Cyclocross | USA & Canada |
January 19, 2020 | UCI Cyclocross World Cup: Pont-Chateau | Canada Only |
January 19, 2020 | Tour Down Under | Canada Only |
January 23, 2020 | Six Day: Berlin | USA & Canada |
January 24, 2020 | Cadel Evans Ocean Race | USA & Canada |
January 24, 2020 | UCI Track World Cup: Milton | Canada Only |
January 26, 2020 | UCI Cyclocross World Cup: Hoogerheide | Canada Only |
February 1, 2020 | Cadel Evans Great Ocean Road Race | Canada Only |
February 1, 2020 | UCI Cyclocross World Championships | Canada Only |
February 4, 2020 | Saudi Arabia Tour | Canada Only |
February 5, 2020 | Ethias Cross Maldegem | Worldwide (except Belgium) |
February 8, 2020 | DVV Trofee: Krawatencross | USA & Canada Only |
February 13, 2020 | Tour de La Provence | Canada Only |
February 16, 2020 | Ethias Cross Hulst | Worldwide (except Belgium) |
February 22, 2020 | Rectavit GP Leuven | Worldwide (except Belgium) |
February 22, 2020 | Tour of Hainan | USA Only |
February 23, 2020 | UAE Tour | USA & Canada |
February 26, 2020 | UCI Track World Championships | Canada Only |
February 29, 2020 | Omloop Het Nieuwsblad | USA & Canada |
March 6, 2020 | Six Day: Hong Kong | USA & Canada |
March 7, 2020 | Strade Bianche | USA & Canada |
March 8, 2020 | Paris-Nice | Canada Only |
March 11, 2020 | Tirreno Adriatico | USA & Canada |
March 13, 2020 | Six Day: Manchester | USA & Canada |
March 21, 2020 | Milano-Sanremo | USA & Canada |
March 29, 2020 | Gent-Wevelgem | USA & Canada |
April 1, 2020 | Dwars door Vlaanderen | USA & Canada |
April 1, 2020 | Giro di Sicilia | USA & Canada |
April 3, 2020 | Six Day: Brisbane | USA & Canada |
April 5, 2020 | Tour of Flanders (Ronde van Vlaanderen) | USA & Canada |
April 5, 2020 | Women’s Tour of Flanders (Ronde van Vlaanderen) | USA & Canada |
April 8, 2020 | Scheldeprijs | USA & Canada |
April 12, 2020 | Paris-Roubaix | Canada Only |
April 15, 2020 | De Brabantse Pijl | USA & Canada |
April 16, 2020 | Tour of Turkey | Canada Only |
April 19, 2020 | Amstel Gold | USA & Canada |
April 22, 2020 | La Fleche Wallonne | Canada Only |
April 26, 2020 | Liege-Bastogne-Liege | Canada Only |
April 28, 2020 | Tour de Romandie | USA & Canada |
May 9, 2020 | Giro d’Italia | USA & Canada |
May 13, 2020 | Tour de Hongrie | Canada Only |
May 22, 2020 | Hammer Stavanger | USA & Canada |
May 26, 2020 | UCI Continental Tour of Norway | USA & Canada |
May 31, 2020 | Criterium du Dauphine | Canada Only |
June 1, 2020 | Hammer Sportzone Limburg | USA & Canada |
June 7, 2020 | Tour de Suisse | USA & Canada |
June 8, 2020 | UCI BMX Supercross World Championships | Canada Only |
June 26, 2020 | UCI Mountain Bike World Championships | Canada Only |
June 27, 2020 | Le Tour de France | Canada Only |
July 19, 2020 | La Course by Le Tour de France | Canada Only |
July 25, 2020 | La Clásica de San Sebastián | USA & Canada |
July 25, 2020 | La Clásica San Sebastián Femenina | USA & Canada |
July 28, 2020 | Vuelta a Burgos | USA & Canada |
August 3, 2020 | The Larry H. Miller Tour of Utah | USA & Canada |
August 14, 2020 | La Vuelta a Espana | Canada Only |
August 15, 2020 | RideLondon Classique | USA, Canada & LATAM |
August 16, 2020 | RideLondon Surrey Classic | USA, Canada & LATAM |
August 16, 2020 | Cyclassics Hamburg | USA & Canada |
August 21, 2020 | Great War Remembrance Race | USA & Canada |
August 22, 2020 | La Vuelta a España | Canada Only |
August 29, 2020 | Brussels Cycling Classic | USA & Canada |
September 5, 2020 | Madrid Challenge by La Vuelta | Canada Only |
September 6, 2020 | Tour of Britain | USA & Canada |
September 11, 2020 | Grand Prix Cycliste Quebec | USA Only |
September 13, 2020 | Grand Prix Cycliste Montreal | USA Only |
October 3, 2020 | Sparkassen Münsterland Giro | USA & Canada |
October 7, 2020 | Milan Torino | USA & Canada |
October 8, 2020 | Gran Piemonte | USA & Canada |
October 10, 2020 | US Open of Cyclocross | Worldwide |
October 10, 2020 | Il Lombardia | USA & Canada |
October 10, 2020 | Hammer Series Hong Kong | USA & Canada |
October 11, 2020 | Paris-Tours | Canada Only |
October 15, 2020 | Tour of Guangxi | USA & Canada |
October 20, 2020 | Tour of Guangxi Women | USA & Canada |
There’s some notable programming available in the U.S. there as well, including the Giro d’Italia and the Tour of Flanders, but this is a particularly strong lineup for Canadian cycling fans, especially with the Tour de France and La Vuelta a Espana both available there. And that adds to the list of sports properties moving to digital in Canada; DAZN has picked up rights there for NFL Sunday Ticket, the UEFA Champions League, the English Premier League, some MLS and NCAA games and more.
Of course, moving sports to streaming-only services hasn’t always gone smoothly. The DAZN NFL rollout in Canada in particular hit some issues, and they wound up sublicensing it back to some cable and satellite providers as well as offering a streaming option. And in the U.S., D.C. United cancelled their deal with FloSports before it even hit the end of its first season. And there are big issues for fans who live in rural areas and don’t have access to broadband internet. But more and more leagues are signing deals with a strong streaming-only component these days, and this is just the latest step in that. And it’s interesting to see the Tour de France join that group, at least in Canada.