Colorado Buffaloes head coach Deion Sanders Credit: Mark J. Rebilas-USA TODAY Sports

The No. 5 Washington Huskies not only cemented themselves as the team to beat in the Pac-12 this year but seem primed for a potential College Football Playoff berth led by Heisman-hopeful quarterback Michael Penix Jr.

However, when it came time for networks with Pac-12 rights to select their games for Saturday, October 28, the undefeated Huskies and their game against the Stanford Cardinal got shuffled off to cable.

Meanwhile, Deion Sanders’ Colorado Buffaloes, who have lost three of their last four games since their meteoric start to the season, got the nod to be shown on ABC against the No. 24 UCLA Bruins.

On its face, that decision upset a lot of college football fans, who shared their frustrations on social media.

On paper, it’s understandable why some people would be upset by the move. But there are a couple of factors to consider.

First, if you want to get mad at anyone, get mad at Fox. According to Pac-12 insider John Canzano, they had the first pick of all conference games that weekend and chose No. 9 Oregon vs. No. 14 Utah.

Second, while Washington may indeed be the team most worthy of a national showcase based on their play, there is no denying that, despite their struggles, The Primetime Effect is still impacting ratings for Colorado games. And until proven otherwise, TV networks are going to err on the side of the team they think will generate the most eyeballs.

Is it fair? Is it right? Do the Huskies deserve that network slot?

In the words of Unforgiven’s William Munny, “deserves got nothing to do with it.”

[FBS Schedules]

About Sean Keeley

Along with writing for Awful Announcing and The Comeback, Sean is the Editorial Strategy Director for Comeback Media. Previously, he created the Syracuse blog Troy Nunes Is An Absolute Magician and wrote 'How To Grow An Orange: The Right Way to Brainwash Your Child Into Rooting for Syracuse.' He has also written non-Syracuse-related things for SB Nation, Curbed, and other outlets. He currently lives in Seattle where he is complaining about bagels. Send tips/comments/complaints to