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TikTok News

Originals

National Havoc Robot League EP Michael Kane talks TikTok boost

"We always knew our sport was a perfect fit for TikTok."

By Andrew Bucholtz OnMar 6, 2023 1
ESPN

Members of US Congress call on ESPN to drop TikTok sponsorship

The partnership with TikTok raises "serious questions about ESPN corporate decision-making"

By Brandon Contes OnJan 12, 2023 1
Online Outlets

‘We Got Ice’ hosts Lorenzo DeMalia and Jack Doyle talk creating MLB content and joining Jomboy

"I don't think baseball has a product issue, I think it has a packaging issue. They need creators to help package the game, and that's what we do, make the game more consumable for people."

By Andrew Bucholtz OnOct 6, 2022 0
Amazon

TikTok has spoken: NFL on CBS theme rocks, ESPN’s “MNF” & NFL Network themes stink

The Monday Night Football & NFL Network themes performed poorly, but the NFL on CBS theme drew a lot of love.

By Sean Keeley OnAug 25, 2022 8
Instagram

Wave Sports + Entertainment signs CultureCams to lead soccer coverage at FTBL

"WSE has the reach and resources to be able to have a major impact on the footballing community, especially with its global audience of young fans."

By Andrew Bucholtz OnAug 3, 2022 0
NBA

Tipsy Charles Barkley hilariously attempts to understand TikTok: “I wanna be in this Tik thing”

"This is a TikTok? I wanna do a TikTok when we both in it. I wanna be in this Tik thing, I wanna be in this with you."

By Brandon Contes OnJun 27, 2022 0
MLB

Mark Cuban: “TikTok-like presentation of sports is the future of sports media”

"We’re not going to get our 16-year-old...to sit for a full game. It’s just not going to happen.”

By Sean Keeley OnMar 24, 2022 0
Online Outlets

Lucy Rohden of Wave Sports + Entertainment talks Super Bowl, TikTok, and sports comedy: “This is content for fans by fans.”

"If you're making TikTok content, it's not a matter of if you go viral, it's when you go viral. It just embraces creative people and doesn't care about where you're from, what you look like."

By Andrew Bucholtz OnFeb 8, 2022 0
Instagram

Wave Sports + Entertainment’s Mack Sovereign talks shift to more original content and deals with creators

"We had at least hypothesized that talent is a way to develop that deeper relationship with that audience, putting a face to the brand to really make it feel like there is a voice and a personality that is behind the page, and helping separate ourselves from the ocean of football information that gets shared online."

By Andrew Bucholtz OnDec 9, 2021 0
Facebook

WAVE.tv opens new HQ and studio, rebrands as Wave Sports and Entertainment, announces more original content

"When a media company builds native studio capabilities to create its own original programming, you know they have crossed the threshold into a certain level of success."

By Andrew Bucholtz OnDec 2, 2021 0

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