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Ratings News

If the 2025 season is the end of MLB on ESPN and the network's longstanding staple, Sunday Night Baseball, things ending on a high note. Image created by Liam McGuire, Comeback Media (background photo credit: Brad Penner-Imagn Images).

ESPN continues to tout significant increase in ‘Sunday Night Baseball’ ratings

"ESPN's Sunday Night Baseball has been on a heater the past four weeks..."

By Michael Dixon OnJun 11, 2025 0
For Major League Baseball and its broadcast partners, the rivalry between the Boston Red Sox and New York Yankees remains the biggest draw. Image created by Liam McGuire, Comeback Media (background photo credit: Brad Penner-Imagn Images).

Red Sox-Yankees game drew MLB’s biggest regular season audience in 3 years

"Respect the rivalry"

By Michael Dixon OnJun 10, 2025 0
Oklahoma City Thunder guard Aaron Wiggins

NBA Finals Game 2 continues soft viewership trend

Sunday's game was the least-watched Game 2 since the "bubble."

By Drew Lerner OnJun 10, 2025 0
Tyrese Haliburton

NBA Finals Game 1 viewership down nearly 20 percent despite Tyrese Haliburton game-winner

The game peaked with more than 11 million viewers during Indiana's late comeback, which could bode well for Game 2.

By Brendon Kleen OnJun 6, 2025 0
The Pacers-Knicks and Thunder-Timberwolves conference finals have produced dramatically different ratings results. (Images from Vincent Carchietta and Alonzo Adams, Imagn Images.)

ESPN

NBA conference finals ratings are presenting the best of times, the blurst of times

The ratings for Game 1 of the Western Conference Finals were a huge drop compared to not just 2024 but several recent seasons. Mandatory Credit: Alonzo Adams-Imagn Images

Western Conference Finals Game 1 ratings see significant drop

"Game 1 of the NBA Western Conference Finals flopped in the ratings."

By Michael Dixon OnMay 21, 2025 0
Dallas Stars defenseman Lian Bichsel (6) and Winnipeg Jets defenseman Dylan Samberg

NHL Stanley Cup Playoffs ratings down big versus last season

But American viewership doesn't tell the whole story...

By Drew Lerner OnMay 21, 2025 0
May 18, 2025; Bronx, New York, USA; New York Mets center fielder Jeff McNeil (1) hits an RBI single in the second inning against the New York Yankees at Yankee Stadium.

Subway Series draws best ‘Sunday Night Baseball’ viewership since 2018

According to ESPN, it was the most-watched MLB game of 2025 across all platforms.

By Sam Neumann OnMay 20, 2025 0
Warriors Stephen Curry in their Game 7 win over the Rockets on TNT

TNT’s Warriors-Rockets Game 7 broadcast marks network’s highest first-round viewership since 2009

An average of 6.63 million viewers tuned into the Warriors' Game 7 win over the Rockets.

By Reice Shipley OnMay 7, 2025 0
Indiana Fever guard Caitlin Clark

Caitlin Clark preseason return to Iowa draws 1.3 million viewers for ESPN

Just two NBA preseason games have topped one million viewers for ESPN since 2010.

By Ben Axelrod OnMay 6, 2025 0
A view of the NBA logo.

Local NBA viewership down 9% as large-market teams underachieve

"Local ratings are very much driven by which teams that year exceeded expectations and had all the casual fans come in to join the ride."

By Drew Lerner OnMay 1, 2025 0
An image from the second day of the 2025 NFL Draft.

2025 NFL Draft saw second-highest viewership on record, 40% year-over-year rise

The 2025 NFL Draft's second day was also a ratings blockbuster.

By Andrew Bucholtz OnApr 27, 2025 0
The NFL's dominance in the ratings continued with the first round of the 2025 NFL Draft on Thursday night. Photo Credit: Dan Powers/USA TODAY NETWORK-Wisconsin/USA TODAY NETWORK via Imagn Images

2025 NFL Draft had most-watched first round in five years

"The three linear networks combined for a 6.3 and 13.2 million."

By Michael Dixon OnApr 26, 2025 0
The cover slide from a Nielsen report on Asian American, Native Hawaiian, and Pacific Islander consumers.

Nielsen: Asian American audiences helping to drive sports viewing and streaming

A Nielsen report found Asian American, Native Hawaiian, and Pacific Islander consumers are 33% more likely than the general public to subscribe to sports-specific streaming services.

By Andrew Bucholtz OnApr 23, 2025 0
A Memphis Grizzlies-Oklahoma City Thunder game on ABC on April 20, 2025. (Alonzo Adams/Imagn Images.)

ABC

NBA bets long term over short with Grizzlies-Thunder ABC pick

Feb 5, 2025; New Orleans, LA, USA; The ESPN logo at the Super Bowl LIX media center at the Ernest N. Morial Convention Center. Mandatory Credit: Kirby Lee-Imagn Images

ESPN posts best Q1 viewership since 2017

Thanks to the College Football Playoff and 4 Nations Face-Off, ESPN is off to a hot start in the ratings in 2025.

By Matt Yoder OnApr 15, 2025 0
With no Tiger Woods, ESPN's coverage of the first round of the 2025 Masters had a significant decrease in viewership compared to 2025. Photo Credit: Peter Casey-Imagn Images

Masters First-Round viewership numbers down 28% from 2024

"Just the presence of the five-time Green Jacket winner in 2024 produced the highest first-round viewership since 2015."

By Michael Dixon OnApr 11, 2025 0
Luka Dončić and Steph Curry face off in Thursday's game between the Los Angeles Lakers and Golden State Warriors. Mandatory Credit: Gary A. Vasquez-Imagn Images

Warriors-Lakers matchup drew one of NBA season’s highest ratings

Is a postseason matchup coming?

By Michael Dixon OnApr 4, 2025 0
North Carolina's First Four win over San Diego State drew a big viewership increase compared to the game in the same time slot last year. Photo Credit: Rick Osentoski-Imagn Images.

Report: UNC’s First Four win saw increased viewership total from 2024 game in same time slot

While their inclusion was debated, the Tar Heels drew a big audience.

By Michael Dixon OnMar 20, 2025 0
ESPN's Rece Davis alongside the SEC Championship-winning Florida Gators

ESPN’s Champ Week coverage delivers highest viewership since 2019

Champ Week coverage was up 21 percent overall across ESPN, ESPN2, and ESPNU from last year's coverage.

By Reice Shipley OnMar 18, 2025 0
Philadelphia Eagles quarterback Jalen Hurts

Super Bowl LIX saw even more people tune in, per Nielsen adjustment

Per a Nielsen change, Super Bowl LIX now saw a reach boost to 191.1 million viewers.

By Andrew Bucholtz OnMar 7, 2025 0
Los Angeles Lakers guard Luka Doncic

Luka Dončić trade lifts Lakers viewership for ABC

Saturday's audience increased 29% year-over-year for the Lakers' win over the Nuggets.

By Drew Lerner OnFeb 25, 2025 0
Feb 16, 2025; San Francisco, CA, USA; Shaq’s OGs guard Stephen Curry (30) of the Golden State Warriors celebrates with the MVP trophy after defeating Chuck’s Global Stars during the 2025 NBA All Star Game at Chase Center. Mandatory Credit: Kyle Terada-Imagn Images

2025 NBA All-Star Game viewership down 13 percent from previous year

It's the second least-watched NBA All-Star Game of all-time, trailing only 2023's event.

By Ben Axelrod OnFeb 19, 2025 0
Eagles players celebrating their Super Bowl LIX victory over the Chiefs

Fox Super Bowl LIX coverage sets all-time viewership record despite blowout, aided by measurement changes, Tubi

Tubi alone counted for 13.6 million average viewers here.

By Andrew Bucholtz OnFeb 10, 2025 0
The Super Bowl LIX logo. (Kirby Lee/Imagn Images.)

NFL

Why Super Bowl LIX will set a viewership record

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