MLS Cup Playoffs viewership sees strong year-over-year growth
The league says its postseason matches are averaging 711,000 viewers across linear and streaming, up 23%.
MLS News
Apple, MLS shorten broadcast deal; league due $50 million more after revisions
The more reported changes to this deal, the bigger a win it appears to be for MLS.
MLS formally adopts European calendar, avoids postseason football conflicts
Just hours after news broke that MLS and Apple are removing the MLS Season Pass paywall beginning next...
MLS, Apple scrap MLS Season Pass, games to be available to all Apple TV subs in 2026
No longer will MLS fans need to pay a $99 annual subscription to watch games.
Chicago Fire announcer suggests Philadelphia Union players deserve to get ‘clocked’
"It's a matter of time before one of these guys gets clocked, and it might be deservedly so."
Today is the Sports Equinox, with all four major leagues competing
Choose wisely...
Michael Wilbon made it clear he won’t be watching MLS playoffs
None of Wilbon's TV screens featured Lionel Messi on Friday night.
MLS touts significant viewership growth in Year 3 with Apple
The league claims it saw a 29% year-over-year increase in viewership.
MLS, Apple TV drop Season Pass requirement for playoff matches
All Apple TV subscribers, regardless of if they purchased MLS Season Pass, will have access to this year's playoffs.
MLS draws criticism for AI-generated match recaps
The recaps were not reviewed by humans prior to publishing, though the league says that will change if the technology is deployed at-scale.
David Samson skewers MLS after Don Garber reveals lackluster viewership
"How do you spin the fact that Messi is not providing the sort of increases that one would have expected?"
ESPN FC’s Stevie Nicol goes nuclear over Lionel Messi suspension
"The fact that they've gone ahead and done this is nonsense."
MLS commissioner Don Garber finally reveals Apple TV viewership
MLS Season Pass is averaging 120,000 unique viewers, though it's unclear exactly what that means.
Watch: Sacha Kljestan and Kaylyn Kyle get soaked by sprinklers during MLS All-Star pregame
"We're trying to dodge the water here, but the vibes are high!"
Deal gives Canada’s Rogers Communications significant stake in several Toronto teams
"Arguably the most powerful sports ownership entity in the world has now officially been formed."
MLS offering ‘Sunday Night Soccer’ free on Xfinity
The move furthers MLS's prior partnership with Comcast.
MLS EVP Seth Bacon: ‘We’re really happy with where we are’ for Apple TV deal
MLS, Apple to simulcast four matches on EA Sports FC Mobile app
The first game available to players will be this Saturday with an MLS Cup rematch between the LA Galaxy and New York Red Bulls.
MLS teams find unique way to put games on linear TV amid Apple deal
FC Dallas is the second MLS side to strike a tape-delay deal with a local broadcaster.
MLS won’t align schedule with global counterparts in 2026, per report
A schedule change is "still on the table" for 2027.
Apple, Lionel Messi team up for free MLS Season Pass trial
The deal is good for both new and eligible returning customers all around the globe.
What do MLS’s international TV deals signal about Apple deal?
Sacha Kljestan talks playing in U.S. Open Cup with fellow MLS Season Pass analysts: ‘We just share such great memories.’
MLS team exec says league needs to ‘end the deal with Apple’
"I think we have to be on more linear outlets. We have to be on ABC, NBC, Fox more regularly..."
Lionel Messi’s absence prompts Houston Dynamo to offer fans free tickets
"Unfortunately, we have no control over who plays for our opponent."
