Ed Note: We’re pleased to welcome Douglas Pucci to Awful Announcing, who you might know better as Son of the Bronx. Douglas built an impressive database of public ratings for television networks that were an invaluable resource for those interested in the media world. At AA, he will have the Top 10 programs from each of the sports networks every week, as well as data trends in viewership.

MLB Network Top 10 Programs

RANK PROGRAM DAY TIME DUR HH VWRS
(000)
1 PRIME BASEBALL GAME: N.Y. Yankees/Minnesota or L.A. Dodgers/Colorado Thu 8:00PM-11:15PM 195 0.3 461
2 MLB TONIGHT PRIME Thu 11:15PM-12:15AM 60 0.2 287
3 MLB TONIGHT SUNDAY Sun 5:00PM- 8:00PM 180 0.2 264
4 SATURDAY NIGHT BASEBALL: Toronto/Oakland or Houston/L.A. Angels Sat 10:00PM-12:45AM 165 0.2 254
5 AFTERNOON BASEBALL GAME: Baltimore/Boston Sat 1:00PM- 3:50PM 170 0.2 213
6 AFTERNOON BASEBALL GAME: St. Louis/San Francisco Thu 3:36PM- 6:58PM 202 0.1 206
7 PRIME BASEBALL GAME: Colorado/Washington Tue 7:00PM- 9:22PM 142 0.1 195
8 MLB TONIGHT BP Thu 6:58PM- 8:00PM 62 0.1 183
9 MLB NOW Wed 4:41PM- 5:00PM 19 0.1 182
10 BLEACHER FEATURE MOVIE: The Babe Fri 2:00PM- 4:00PM 120 0.1 176
10 MLB TONIGHT PRIME Tue 9:22PM- 1:00AM 218 0.1 176

In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), MLBN is down 8 percent (181,000 vs. 197,000) from one week earlier and down 11 percent (181,000 vs. 204,000) from the same week one year ago (July 1-7, 2013).

In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), MLBN is down 5 percent (97,000 vs. 102,000) from one week earlier and down 17 percent (97,000 vs. 117,000) from the same week one year ago (July 1-7, 2013).

MLBN’s “High Heat” ranged from 34,000 viewers (on 7/1 noon-1 p.m.) to 60,000 viewers (on 7/3 1-2 p.m.).

Golf Channel Top 10 Programs

RANK PROGRAM DAY TIME DUR HH VWRS
(000)
1 GC PREGAME LI Sun 2:30PM- 2:58PM 28 0.4 533
2 GC PREGAME LI Sat 2:30PM- 2:58PM 28 0.4 523
3 PGA TOUR: 2014 Greenbrier Classic Sat 1:00PM- 2:30PM 90 0.4 492
4 PGA TOUR: 2014 Greenbrier Classic Sun 12:30PM- 2:30PM 120 0.3 485
5 PGA TOUR: 2014 Greenbrier Classic Fri 2:58PM- 7:00PM 242 0.3 451
6 PGA TOUR: 2014 Greenbrier Classic Thu 2:58PM- 7:00PM 242 0.3 343
7 GOLF CENTRAL PREGAME Fri 2:30PM- 2:58PM 28 0.2 310
8 GOLF CENTRAL PREGAME Sat 11:58AM- 1:00PM 62 0.2 195
9 PGA TOUR: CBS Sat 6:30PM-11:00PM 270 0.1 186
10 PGA TOUR: 2014 Greenbrier Classic Thu 7:30PM-11:30PM 240 0.1 175

In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), Golf Channel is up 14 percent (117,000 vs. 103,000) from one week earlier and down 22 percent (117,000 vs. 150,000) from the same week one year ago (July 1-7, 2013).

In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), Golf Channel is down 25 percent (94,000 vs. 125,000) from one week earlier and down 10 percent (94,000 vs. 104,000) from the same week one year ago (July 1-7, 2013).

Golf Channel’s coverage of “The 2014 Greenbrier Classic” tournament drew an average of 424,000 viewers through its four rounds of play — down 13 percent from last year (485,000 viewer four-round average).

NFL Network Top 10 Programs

RANK PROGRAM DAY TIME DUR HH VWRS
(000)
1 NFL REPLAY: 2013 Week 5 – Denver/Dallas Sun 1:00PM- 4:00PM 180 0.1 148
2 NFL REPLAY: 2013 Week 17 – Green Bay/Chicago Sun 4:00PM- 5:30PM 90 0.1 134
3 TOP 100 PLAYERS OF 2014 Wed 9:00PM-10:00PM 60 0.1 132
4 FOOTBALL LIFE Sun 3:00AM- 4:00AM 60 0.1 123
4 FOOTBALL LIFE Sun 4:00AM- 5:00AM 60 0.1 123
6 NFL REPLAY: 2013 Wild Card – San Francisco/Green Bay Sun 11:30AM- 1:00PM 90 0.1 115
7 FILM SESSION Sun 11:30PM-12:00AM 30 0.1 107
8 SUPER BOWL CLASSICS: Super Bowl XLIII: Pittsburgh/Arizona Wed 2:00PM- 5:30PM 210 0.1 106
9 NFL REPLAY: 2013 Wild Card – Kansas City/Indianapolis Sun 8:00PM-10:00PM 120 0.1 104
10 CAUGHT IN THE DRAFT Sun 12:00AM- 1:00AM 60 0.1 100

In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), NFL Network is down 15 percent (76,000 vs. 89,000) from one week earlier and down 18 percent (76,000 vs. 93,000) from the same week one year ago (July 1-7, 2013).

In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), NFL Network is down 8 percent (61,000 vs. 66,000) from one week earlier and down 8 percent (61,000 vs. 66,000) from the same week one year ago (July 1-7, 2013).

NBATV Top 10 Programs

RANK PROGRAM DAY TIME DUR HH VWRS
(000)
1 NBA SUMMER LEAGUE (ORL): Philadelphia/Orlando Sat 1:06PM- 3:06PM 120 0.1 186
2 DUNK CONTEST Fri 6:30PM- 7:00PM 30 0.1 145
2 DUNK CONTEST Fri 7:00PM- 7:30PM 30 0.1 145
4 DUNK CONTEST Fri 7:30PM- 8:00PM 30 0.1 142
5 NBA SUMMER LEAGUE (ORL): Houston/Detroit Sat 3:06PM- 5:13PM 127 0.1 138
6 DUNK CONTEST Fri 2:00PM- 2:30PM 30 0.1 133
7 NBA SUMMER LEAGUE (ORL): Boston/Miami Sat 11:05AM- 1:06PM 121 0.1 127
8 DUNK CONTEST Fri 4:00PM- 4:30PM 30 0.1 123
9 DUNK CONTEST Fri 8:00PM- 8:30PM 30 0.1 112
10 DUNK CONTEST Fri 3:00PM- 3:30PM 30 0.1 110

In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), NBA TV is down 9 percent (63,000 vs. 69,000) from one week earlier and down 9 percent (63,000 vs. 69,000) from the same week one year ago (July 1-7, 2013).

In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), NBA TV is up 16 percent (52,000 vs. 45,000) from one week earlier and down 2 percent (52,000 vs. 53,000) from the same week one year ago (July 1-7, 2013).

For NBA TV’s WNBA matchups of the week, Indiana-Washington (July 2 at 7 p.m.-9:13 p.m.) averaged 52,000 viewers and Chicago-Seattle (July 5 at 10 p.m.-12:11 a.m.) averaged 76,000 viewers.

Source: Nielsen Media Research

About Douglas Pucci

Douglas Pucci is a contributor to Programming Insider and blogger at Son of the Bronx.

Comments are closed.