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Ratings News and Notes
- Golf Channel’s live coverage of the first two rounds of the The Players Championship on May 11-12 averaged 786,000 viewers, up 1 percent from 2016’s first two rounds (May 12-13, 2016: 776,000 viewers), but it did skew older, dropping 21 percent among adults 18-49 (119,000 vs. 150,000). Replay coverage in prime time for May 11-12 averaged 245,000 viewers, off 2 percent from last year (249,000 viewers).
- For the third consecutive time, the week’s top MLB Network telecast involved a New York baseball team. The Houston Astros at New York Yankees in most markets on Thursday Night Showcase (Seattle-Toronto in some) led the week of May 8-14 with 373,000 viewers, up 19 percent from the comparable time slot in 2016 (Kansas City-N.Y. Yankees/Houston-Boston May 12, 2016: 314,000 viewers).
- NBA-TV’s live post-game coverage after each 2017 NBA Playoff game from May 8-12 — led by the post-game of San Antonio-Houston Game 6 on May 11 (95,000 viewers) — averaged 62,000 viewers, up 7 percent from the year-ago week (58,000 viewers for May 9-13 and 15, 2016).
NBA on TNT
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NBA TV Top 25 (and Select) Programs
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), NBA TV is up +42 percent (61,000 vs. 43,000) from one week earlier and up +49 percent (61,000 vs. 41,000) from the same week one year ago (May 9-15, 2016).
In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), NBA TV is even (46,000 vs. 46,000) from one week earlier and down -4 percent (46,000 vs. 48,000) from the same week one year ago (May 9-15, 2016).
Viewership averages for the following daily NBA-TV programs of the week:
- “The Starters” (May 8-12): 53,000 viewers (26,000 adults 18-49)
- “NBA Gametime Live” (May 8-13): 70,000 viewers (32,000 adults 18-49)
Golf Channel Top 25 (and Select) Programs
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), Golf Channel is up +24 percent (130,000 vs. 105,000) from one week earlier and down -4 percent (130,000 vs. 135,000) from the same week one year ago (May 9-15, 2016).
In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), Golf Channel is up +61 percent (151,000 vs. 94,000) from one week earlier and down -6 percent (151,000 vs. 160,000) from the same week one year ago (May 9-15, 2016).
Viewership averages for the following daily Golf Channel programs of the week:
- “The Morning Drive” (May 8-14 7 a.m.): 34,000 viewers (8,000 adults 18-49)
- “The Morning Drive” (May 8-14 8 a.m.): 59,000 viewers (15,000 adults 18-49)
MLB Network Top 25 (and Select) Programs
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), MLB Network is up +23 percent (194,000 vs. 158,000) from one week earlier and down -11 percent (194,000 vs. 217,000) from the same week one year ago (May 9-15, 2016).
In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), MLB Network is down -3 percent (95,000 vs. 98,000) from one week earlier and down -14 percent (95,000 vs. 110,000) from the same week one year ago (May 9-15, 2016).
Viewership averages for the following MLB Network programs of the week:
- “MLB Central” (May 8-12 10 a.m.): 33,000 (15,000 adults 18-49)
- “High Heat” (May 8-12): 31,000 (11,000 adults 18-49)
- “Rundown” (May 8-9 & 12): 49,000 (22,000 adults 18-49)
- “MLB Now” (May 8 & 11-12): 69,000 (34,000 adults 18-49)
- “Intentional Talk” (May 8 & 11-12): 72,000 (37,000 adults 18-49)
- “MLB Tonight BP” (May 8-12): 93,000 (38,000 adults 18-49)
- “MLB Tonight” (May 8-12 prime time): 125,000 (50,000 adults 18-49)
- “Quick Pitch” (May 8-14): 93,000 (48,000 adults 18-49)
NFL Network Top 25 (and Select) Programs
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), NFL Network is down -7 percent (69,000 vs. 74,000) from one week earlier and down -10 percent (69,000 vs. 77,000) from the same week one year ago (May 9-15, 2016).
In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), NFL Network is down -19 percent (52,000 vs. 64,000) from one week earlier and down -15 percent (52,000 vs. 61,000) from the same week one year ago (May 9-15, 2016).
Viewership averages for the following daily NFL Network programs of the week:
- “Good Morning Football” (May 8-12 7 a.m.): 33,000 (18,000 adults 18-49)
- “NFL Total Access” (May 8-12 7 p.m.): 99,000 (53,000 adults 18-49)
- “NFL Total Access” (Msy 8-13 11 p.m.): 70,000 (36,000 adults 18-49)
Tennis Channel
In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), Tennis Channel is up +131 percent (37,000 vs. 16,000) from one week earlier.
In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), Tennis Channel is up +125 percent (36,000 vs. 16,000) from one week earlier.
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WWE Raw
Monday, May 8, 2017 on USA Network
8-9 p.m.: 1.71 household rating, 2.839 million total viewers and 1.231 million adults 18-49
-3% from 2.929 million total viewers and -4% from 1.287 million adults 18-49 on 5/01/17
-15% from 3.345 million total viewers and -15% from 1.445 million adults 18-49 on 5/09/16
9-10 p.m.: 1.72 household rating, 2.849 million total viewers and 1.229 million adults 18-49
-7% from 3.054 million total viewers and -10% from 1.363 million adults 18-49 on 5/01/17
-15% from 3.356 million total viewers and -19% from 1.512 million adults 18-49 on 5/09/16
10-11:09 p.m.: 1.50 household rating, 2.420 million total viewers and 1.109 million adults 18-49
-9% from 2.653 million total viewers and -10% from 1.256 million adults 18-49 on 5/01/17
-20% from 3.013 million total viewers and -17% from 1.341 million adults 18-49 on 5/09/16
Reruns on NBC Universo
Fri. May 12 8-11 p.m.: 58,000 total viewers (21,000 adults 18-49)
Late Fri. May 12/Early Sat. May 13 12-3 a.m.: 25,000 total viewers (17,000 adults 18-49)
WWE SmackDown
Tuesday, May 9, 2017 on USA
8-10 p.m.: 1.37 household rating, 2.351 million total viewers and 0.952 million adults 18-49
+2% from 2.303 million total viewers and -1% from 0.961 million adults 18-49 on USA 5/02/17
+4% from 2.262 million total viewers and +12% from 0.853 million adults 18-49 on USA 5/13/16
Reruns on NBC Universo
Sat. May 13 10 p.m.-12 a.m.: 65,000 total viewers (30,000 adults 18-49)
Late Sat. May 13/Early Sun. May 14 2:30-4:30 a.m.: 23,000 total viewers (15,000 adults 18-49)
Impact Wrestling (Pop, May 11 8:00-10:00 p.m.): 309,000 total viewers (95,000 adults 18-49)
Fight Game with Jim Lampley (HBO, May 10 11:00-11:28 p.m.): 83,000 viewers (40,000 adults 18-49)
Fight Game with Jim Lampley repeat (HBO, May 13 11:15-11:43 p.m.): 401,000 viewers (203,000 adults 18-49)
World Championship Boxing: Alvarez/Chavez originally on May 6, 2017 (HBO, May 13 10:05-11:15 p.m.): 769,000 viewers (305,000 adults 18-49)
Powernation: Extreme Off Road (Spike, May 14 9:00-9:30 a.m.): 216,000 viewers (82,000 adults 18-49)
Powernation: Engine Power (Spike, May 14 9:30-10:00 a.m.): 385,000 viewers (153,000 adults 18-49)
Powernation: Truck Tech (Spike, May 14 10:00-10:30 a.m.): 307,000 viewers (112,000 adults 18-49)
Powernation: Detroit Muscle (Spike, May 14 10:30-11:00 a.m.): 357,000 viewers (140,000 adults 18-49)
NWSL Pregame (Lifetime, May 13 3:30-4:00 p.m.): 182,000 viewers (83,000 adults 18-49)
NWSL Soccer: Sky Blue FC @ Houston Dash (Lifetime, May 13 4:00-6:00 p.m.): 109,000 viewers (50,000 adults 18-49)
E-League: Street Fighter V – Group D (TBS, May 12 10:00 p.m.-12:00 a.m.): 221,000 viewers (145,000 adults 18-49)
Source: Live+Same Day data, Nielsen Media Research
