As UFC’s audience has grown over the years, it has gradually earned more and more legitimacy outside the mixed martial arts world. Fighters began to pop up on magazine covers and sports talk shows, Ronda Rousey became she big she hosted SNL, and the sports was inevitably legalized in New York, after a long campaign.
Well nothing says mainstream credibility like Good Morning America.
On Wednesday, GMA will feature a parade of MMA stars past and present, as UFC “takes over” the popular morning show, according to a press release.
The episode will feature UFC president Dana White, MMA legend Chuck Liddell, current superstar Jon Bones Jones, bantamweight champion Miesha Tate strawweight participant Paige VanZant (who is currently a contestant on Dancing With the Stars) and more, according to UFC.
UFC has been a legitimate establishment within the sports world for a while, but with big ratings and crossover stars, it seems to be rapidly crossing over into the mainstream. On Wednesday, hundreds of thousands of Americans will be exposed to the sport for the first time, and whether or not they all like what they see, that’s a huge win for Dana White and crew.
https://twitter.com/ufc/status/724678394227486720
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About Alex Putterman
Alex is a writer and editor for The Comeback and Awful Announcing. He has written for The Atlantic, VICE Sports, MLB.com, SI.com and more. He is a proud alum of Northwestern University and The Daily Northwestern. You can find him on Twitter @AlexPutterman.