Poker Central, an over the top online network, has picked up its first cable provider. While it’s not with one of the major providers like Comcast, Cox or Time Warner, it has has signed an agreement with the National Cable Television Cooperative, the organization that purchases programming for 900 smaller companies all over the country and in several U.S. territories.
If you’re not familiar with Poker Central, it’s a 24/7 network devoted to, you guessed it, poker. It launched in October and offers poker-centric programming. Some of its shows include, “100 Greatest Poker Moments,” “Pokerography,” “Doubles Poker Championships,” “Global Poker Challenge: USA vs. The World,” and “Face the Ace,” as well as “Heartland Poker Tour” and “Poker After Dark.”
Here’s a sample of the “Pokerography” of poker legend Phil Hellmuth:
Poker Central has been available on various set top devices including Amazon Fire, Apple TV, Roku and Xbox. With the new agreement with the NCTC, those member cable companies which choose to pick up Poker Central will have access to not just the network, but on-demand programming plus TV Everywhere rights meaning subscribers will be able to watch the network online provided they use their cable log-in.
Poker Central hopes that this will be the first of many cable providers which sign to pick up the channel and bring it to a wider audience although its Twitter account only has two tweets. Perhaps it’s taking baby steps with social media.