Twitter is a mysterious beast, filled with the trappings of normal society, with the luxury of it being mostly meaningless internet fodder. Some use the medium to break news, as newly founded tweeter @TotallyManU decided he wanted to do. Deadspin chronicled his or her remarkable journey that should be told for generations to come.
@TotallyManU wanted to be a global social-networking anonymous Twitter person, breaking news to all of its devoted fans. The account posted its first tweet on Aug. 17.
Here at TotallyManU we work hard day & night to provide Man United fans with the latest breaking news, plus special offers. Who’s excited?
— Totally Man U (@TotallyManU) August 17, 2014
But @TotallyManU was already in trouble. And, as he or she repeatedly stated, the brains behind the account left a job to do this so you’d better be receptive.
I left my job to start this account and I hope to bring happiness to United fans around the world. Follow my incredible journey. — Totally Man U (@TotallyManU) August 17, 2014
The title of the account was also a miscalculation: Calling Manchester United “Man U” is reviled among Manchester United supporters. A fact that forced @TotallyManU to apologize. You would think someone who left their job to dedicate themselves to their favorite team would know this. Perhaps this was a sign that @TotallyManU was doomed from the start.
As founder of TotallyManU I would like to take this time to state that I am deeply saddened if anyone is offended by the name of my company.
— Totally Man U (@TotallyManU) August 17, 2014
In two short days @TotallyManU was on a journey of legitimization, trying to get this Twitter account, which was referred to as a “company,” into the discussion. The first step was trying to contact Manchester United executive vice president Ed Woodward. This was unsuccessful.
Representatives from TotallyManU have been on the phone to @ManUtd for the last 2 hours. We are hoping to speak to Ed Woodward this evening. — Totally Man U (@TotallyManU) August 18, 2014
It gives me intense displeasure to break to you that we were unable to speak to Ed Woodward this evening. We will try again. #TotallyManU
— Totally Man U (@TotallyManU) August 18, 2014
And finally:
I am deeply saddened to announce we were unable to contact Ed Woodward via telephone today. We are sorry for any inconvenience. #TotallyManU — Totally Man U (@TotallyManU) August 19, 2014
But this secretive CEO didn’t stop at trying to call one person for two hours. @TotallyManU went to serious lengths to get his followers the news they crave. First, unveiling a plan to reach into savings – after already leaving a job – to track down Angel Di Maria in Madrid. No one was taking phone calls, a plane trip had to be done.
I will be dipping into my savings to fly to Madrid to get the latest on the Di Maria to united deal. I fly tomorrow. #MUFC #TotallyManU — Totally Man U (@TotallyManU) August 19, 2014
Then, when nothing came of that, the next step would be to get verified on Twitter, after not doing anything other than stating plans for breaking news. This individual was a CEO of a global social-networking company that breaks news, after all.
@verified Hi there. I am the CEO of TotallyManU, a global social-networking company that breaks news to ManUtd fans. How can I get verified?
— Totally Man U (@TotallyManU) August 18, 2014
Accruing 1,200 followers in that short of a period without saying anything is impressive. But the backlash and truly hilarious comments to some tweets were too much for @TotallyManU. This person gave up a job to bring you the news and plan Instagram hangouts and for what? To be ridiculed? Good for nothing, ungrateful Internet folk don’t know an opportunity for breaking news when they see one.
Well it’s safe to say I well and truly fucked up. I shouldn’t of quit my job. My followers are a waste of time and I’ve had shit support.
— Totally Man U (@TotallyManU) August 21, 2014
I left a well paid job to start a twitter account where I could break news to united fans. All I’ve done is receive abuse. Fuck off all of u
— Totally Man U (@TotallyManU) August 21, 2014
And thus ended @TotallyManU’s time on Twitter. Date of demise: Aug. 21.
Ed Woodward is still not taking his calls.