ESPN Top 10 Programs

RANK PROGRAM DAY TIME DUR HH VWRS
(000)
1 NASCAR SPRINT CUP: Brickyard 400 Sun 1:00PM- 4:15PM 195 3.4 5196
2 SPRINT CUP POST RACE (live) Sun 4:15PM- 4:30PM 15 2.5 3964
3 MLB SUNDAY NIGHT: L.A. Dodgers/San Francisco Sun 8:00PM-11:22PM 202 1.5 2347
4 NASCAR NATIONWIDE SERIES: Indianapolis (live) Sat 4:30PM- 7:00PM 150 1.3 1988
5 NASCAR SPRINT CUP COUNTDOWN (live) Sun 12:00PM- 1:00PM 60 1.3 1889
6 SPORTSCENTER EARLY (live) Sun 4:30PM- 6:00PM 90 0.8 1269
7 NASCAR SPRINT CUP QUALIFYING (live) Sat 2:00PM- 3:30PM 90 0.7 1078
8 NATIONWIDE SERIES COUNTDOWN (live) Sat 4:00PM- 4:30PM 30 0.7 1022
9 NHRA QUALIFYING Sat 7:00PM- 8:02PM 62 0.7 1018
10 PARDON THE INTERRUPTION Mon 5:30PM- 6:00PM 30 0.7 849

In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), ESPN is down 53 percent (762,000 vs. 1.638 million) from one week earlier and down 2 percent (762,000 vs. 776,000) from the same week one year ago (July 22-28, 2013).

In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), ESPN is down 35 percent (591,000 vs. 915,000) from one week earlier and down 6 percent (591,000 vs. 631,000) from the same week one year ago (July 22-28, 2013).

Jeff Gordon’s record-setting fifth career Brickyard 400 victory on ESPN’s “2014 Brickyard 400” (5.196 million) was 5 percent below Ryan Newman’s 2013 win (5.46 million viewers on July 28, 2013).

Refer to the article by Awful Announcing’s Steve Lepore about the ratings for MLS/EPL exhibitions on ESPN/ESPN2 versus MLB on Fox Sports 1.

ESPN’s weekday afternoon talkers’ viewership averages for the week:

  • “NFL Insiders” (ESPN, July 21-25 at 3-4 p.m.): 299,000
  • “NFL Live” (ESPN, July 21-25 at 4-5 p.m.): 412,000
  • “Around the Horn” (ESPN, July 21-25 at 5-5:30 p.m.): 559,000
  • “Pardon the Interruption” (ESPN, July 21-25 at 5:30-6 p.m.): 788,000; Jason Whitlock’s editions with Michael Wilbon (803,000 viewers on July 24) and Dan LeBatard (756,000 viewers on July 25)

MLB Baseball: Texas at N.Y. Yankees (7-10:43 p.m.) — 0.6 household rating and 826,000 viewers.
MLB Baseball: San Francisco at Philadelphia (7-10:19 p.m.) — 0.4 household rating and 568,000 viewers (includes 57-minute rain delay).

ESPN2 Top 10 Programs

RANK PROGRAM DAY TIME DUR HH VWRS
(000)
1 NHRA DRAG RACING: Sonoma Nationals Sun 9:01PM-12:00AM 179 0.3 543
2 CROSSFIT GAMES (live) Sat 8:00PM-10:00PM 120 0.3 445
3 BOXING SERIES (live) Fri 8:55PM-11:12PM 137 0.3 443
4 CROSSFIT GAMES (live) Sun 8:12PM- 9:01PM 49 0.2 376
5 FIRST TAKE (live) Mon 10:00AM-12:00PM 120 0.3 369
6 FIRST TAKE (live) Thu 10:00AM-12:00PM 120 0.3 349
7 FIRST TAKE (live) Fri 10:00AM-12:00PM 120 0.3 345
8 SPORTSNATION (live) Mon 3:00PM- 4:00PM 60 0.3 339
9 FIRST TAKE (live) Tue 10:00AM-12:00PM 120 0.3 331
10 MAJOR LEAGUE SOCCER: Sporting KC vs. Manchester City Wed 9:08PM-11:11PM 123 0.2 297

In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), ESPN2 is down 34 percent (278,000 vs. 423,000) from one week earlier and up 5 percent (278,000 vs. 265,000) from the same week one year ago (July 22-28, 2013).

In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), ESPN2 is down 21 percent (172,000 vs. 217,000) from one week earlier and down 14 percent (172,000 vs. 199,000) from the same week one year ago (July 22-28, 2013).

ESPN2’s daily talkers’ viewership averages for the week:

  • “Mike & Mike in the Morning” (ESPN2, July 21-25 at 6-10 a.m.): 175,000
  • “First Take” (ESPN2, July 21-25 at 10 a.m.-noon): 323,000 (Controversial July 25th edition drew 345,000 viewers)
  • “Numbers Never Lie” (ESPN2, July 21-23 at noon-1 p.m., July 24-25 at 2:01-3:00 p.m.): 206,000
  • “SportsNation” (ESPN2, July 21-25 at 3-4 p.m.): 209,000
  • “Highly Questionable” (ESPN2, July 21-24 at 4-4:30 p.m.): 200,000
  • “You Herd Me with Colin Cowherd” (ESPN2, July 21-24 at 4:30-5 p.m.): 114,000
  • “Paul Finnebaum Show” (ESPN2, July 21-24 at 5-5:30 p.m.): 100,000
  • “Outside the Lines” (ESPN2, July 21-24 at 5:30-6 p.m.): 88,000
  • “Olbermann” (ESPN2, July 21, 23, and 25 at 11:10 p.m.-12:10 a.m.): 130,000

ESPN2’s viewership for Major League Soccer (MLS) matches for the week included:

  • “Kansas City/Manchester City” (ESPN2, July 23 9:08-11:11 p.m.): 297,000 total/171,000 adults 18-49, 0.2 household rating
  • “Toronto/Tottenham” (ESPN2, July 23 7-9:08 p.m.): 189,000 total/110,000 adults 18-49, 0.1 household rating
  • “New York/Arsenal” (ESPN2, July 26 8-10 p.m.): 289,000 total/183,000 adults 18-49, 0.2 household rating

For ESPN2’s Tuesday, July 22 WNBA doubleheader, Indiana/Chicago (8:00 p.m. – 10:07 p.m. ET) drew 169,000 viewers (0.1 household rating) and Phoenix/Seattle (10:07 p.m. – 12:08 a.m. ET) drew 182,000 viewers (0.1 household rating).

There were two Canadian Football League games on ESPN2 for the week: Calgary/Edmonton on Thursday, July 24 (9:00 p.m. – 12:21 a.m. ET) drew 189,000 viewers (0.1 household rating) and Toronto/Saskatchewan on Saturday, July 26 (10:00 p.m. – 1:08 a.m. ET) drew 150,000 viewers (0.1 household rating).

ESPNU Top 10 Programs

RANK PROGRAM DAY TIME DUR HH VWRS
(000)
1 ESPN ORIGINAL DOCUMENTARY Fri 10:00PM-11:30PM 90 0.1 215
2 HIGH SCHOOL BASKETBALL (live) Sun 6:02PM- 8:00PM 118 0.1 149
3 COLLEGE FISHING Sun 10:00AM-11:00AM 60 0.1 109
4 TOP 25 CFB GAMES OF YEAR Tue 7:00PM-10:00PM 180 0.1 108
5 COLLEGE FISHING Sun 9:00AM-10:00AM 60 0.1 98
5 STIHL TIMBERSPORTS SERIES Sun 11:00AM-11:30AM 30 0.1 98
7 STIHL TIMBERSPORTS SERIES Sun 11:30AM-12:00PM 30 0.1 92
8 ESPN ORIGINAL DOCUMENTARY Sat 1:00PM- 2:00PM 60 0.1 87
9 E:60 Sun 8:00PM- 8:30PM 30 0.1 86
10 TOP 25 CFB GAMES OF YEAR Thu 7:00PM-10:00PM 180 0.1 80

In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), ESPNU is up 17 percent (70,000 vs. 60,000) from one week earlier and down 4 percent (70,000 vs. 73,000) from the same week one year ago (July 22-28, 2013).

In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), ESPNU is up 24 percent (41,000 vs. 33,000) from one week earlier and up 5 percent (41,000 vs. 39,000) from the same week one year ago (July 22-28, 2013).

ESPNEWS Top 10 Programs

RANK PROGRAM DAY TIME DUR HH VWRS
(000)
1 SPORTSCENTER WEEKEND-PM (live) Sun 12:00PM- 1:00PM 60 0.1 220
2 SPORTSCENTER WEEKEND-PM (live) Sun 1:00PM- 2:00PM 60 0.1 205
3 SPORTSCENTER TOP 10 Sun 6:00PM- 6:30PM 30 0.0 157
4 SPORTSNATION MONTHLY JEERS Sun 6:30PM- 7:00PM 30 0.0 156
5 SPORTSCENTER WEEKEND-PM (live) Sun 2:00PM- 3:00PM 60 0.1 135
6 OLBERMANN (live) Thu 11:00PM-12:00AM 60 0.1 132
7 SPORTSCENTER PRIME (live) Wed 10:00PM-11:09PM 69 0.1 121
8 SPORTSCENTER WEEKEND-PM (live) Sat 8:00PM- 9:00PM 60 0.1 120
8 SPORTSCENTER WEEKEND-PM (live) Sun 10:00PM-11:15PM 75 0.1 120
10 SPORTSCENTER PRIME (live) Fri 10:00PM-11:00PM 60 0.1 119
10 SPORTSCENTER WEEKEND-PM (live) Sat 5:00PM- 6:00PM 60 0.1 119

In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), ESPNEWS is down 3 percent (92,000 vs. 95,000) from one week earlier and down 2 percent (92,000 vs. 94,000) from the same week one year ago (July 22-28, 2013).

In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), ESPNEWS is up 5 percent (60,000 vs. 57,000) from one week earlier and up 13 percent (60,000 vs. 53,000) from the same week one year ago (July 22-28, 2013).

ESPNU’s daily talker “The Herd” (10 a.m.-1 p.m.) averaged 42,000 viewers for the week.

Source: Nielsen Media Research

About Douglas Pucci

Douglas Pucci is a contributor to Programming Insider and blogger at Son of the Bronx.

Comments are closed.